Senior Copywriter

**Senior Copywriter** – Orlando, FL (Maitland, FL) * Hybrid Schedule: 3 days per week in office/2 days per week remote; Full time, M\-F * Being authorized to work in the U.S. is a precondition of employment. * Exempt/Salary Range: $85,000\-105,000/year. Position eligible for additional incentives including bonus, 401(k) match, health and welfare benefits, amazing culture, growth opportunity and more!! **Company Overview** At FairSquare, we are committed to providing innovative financial solutions that empower our customers to achieve their goals. Our team is dedicated to excellence, integrity, and customer\-centric service. We're seeking a talented Senior Copywriter to join our dynamic Brand team and help us effectively communicate our brand's voice and values. **Job Summary** As a Senior Copywriter, you'll be a hands\-on creative force, producing high\-quality, high\-performing copy across print and digital channels that brings our brands to life and supports our marketing and business objectives. Working closely with the Sr. Director of Brand Marketing and the broader creative team, you'll help shape and sustain a distinct brand voice that resonates with our audiences. This is a craft\-focused role for a writer who thrives on producing excellent work, raising the bar through example, and lending guidance to junior writers and freelancers without the responsibilities of direct management. **Key Responsibilities** * **Content Creation:** Write and edit high\-quality, high\-performing, engaging content for each of the FairSquare brands, across diverse formats including direct mail, website, email, SMS, organic \& paid social, TV/animation/video scripts, and more. Ensure consistency in tone, style, and messaging across each brand and all channels. * **Audience Insight:** Use data and audience insights to inform your writing and adapt techniques to meet the needs and preferences of different target audiences. * **Execute Creative Strategies:** Partner with the Sr. Director of Brand Marketing and creative team to translate brand and campaign strategies into compelling copy. Proactively contribute ideas and concepts that address business needs, target audiences, and marketing objectives. * **Mentor and Elevate:** Provide constructive feedback and informal guidance to junior writers and freelancers, helping raise the quality of the team's output. Model creative excellence and a collaborative spirit. * **Support Brand Consistency:** Apply and help evolve brand guidelines to ensure cohesive, effective communication across all written assets and platforms. * **Collaborate Across Teams:** Work closely with Brand team members, the UX/UI team, the broader Customer Experience Division, and other departments to integrate copy into campaigns and initiatives. Communicate clearly and stay aligned on project goals and deliverables. * **Manage Your Workflow:** Coordinate with the Project Managers and Sr. Director o