Social Media Marketing Strategist (Automotive specific)

**Job Description:** Do you love Facebook \& Instagram? Dealer Online Marketing Group is a digital marketing agency with a streamlined focus in Facebook \& Instagram advertising. The agency specializes in servicing car dealerships by leveraging social media advertising campaigns and developing their outreach to potential car buyers. Dealer OMG is passionate about creating efficient systems that allow clients to experience high returns on their advertising investments. We are hiring for a Social Media Marketing Strategist to join our growing team and help make an impact. **About the Position:** The Social Media Marketing Strategist is a critical role in our agency – Acting as the engine of a car, where all the working parts come together. The Social Media Marketing Specialist works with the sales team and Director of Operations to develop optimal digital advertising strategies for each client and then enacts these systems on behalf of the client. We treat client businesses as if they were our own, consistently reevaluating, tweaking, and optimizing to get the best possible results for our clients, and the Social Media Marketing Strategist leads this charge. The right candidate is quick to learn and quick to problem solve. Ad operations can be a moving target, and our best candidate will be agile and flexible to roll with the changes. The candidate will be committed to building social media digital advertising campaigns that give results and developing reports that detail the success of those campaigns. We are looking for someone who is equally creative as he/she is technical. **Responsibilities:** Core Areas of Focus: Build and Optimize Social Media Marketing Campaigns * Perform any needed ongoing account housekeeping and management * Input targeting and budget allocation, specialized per client * Lead creative construction of client advertisements * Gain client approval for all new social media marketing campaigns through Account Manager * Optimize performance, adjusting campaigns and ads as needed * Plan and document digital advertising campaign A/B tests * Perform weekly dashboard updates and monitor month over month change Reporting * Build/adjust reports based on live campaigns * Check all reporting for accuracy * Relay key performance indicators from digital advertising campaigns to account manager for client reports Customer Service * Maintain open communication with current clients, responding promptly to any inquiries * Provide feedback on existing social media ad campaigns * Maintain a professional and enthusiastic tone in all interactions **Qualifications:** Social Media Marketing Strategist Must Have: * Minimum 1 year experience with Digital Advertising (Preferably Facebook or Instagram) * Facebook Blueprint coursework completed and/or Facebook Blueprint Certified is a plus * Passion for Digital Advertising and Marketing operations * Automotive Dealership experience a plus * Agency experience a plus **Most Important Ski