Purdue Global Digital Content Specialist REMOTE

**\#body.unify div.unify\-button\-container .unify\-apply\-now:** focus, \#body.unify div.unify\-button\-container .unify\-apply\-\#body.unify div.unify\-button\-container .unify\-apply\-now: focus, \#body.unify div.unify\-button\-container .unify\-apply\- **Req Id:** 43754 **Job Title:** Purdue Global Digital Content Specialist REMOTE **City:** Remote/Virtual Purdue Global Part of the respected Purdue University system, with its 150\-year legacy of innovation and accessibility, Purdue Global delivers personalized online education tailored to adults who have work and life experience beyond the classroom, giving them the support and flexibility they need to achieve their career goals. Purdue Global's students are working parents, veterans, career changers, and driven adults who strive for more: more recognition, more support, and more opportunity. They're not going back to school; they're coming back bigger, stronger, and more prepared than ever, with a degree they're proud of and employers respect. Every piece of content is a chance to show these students what's possible, and that genuinely changes lives. **Our Opportunity:** Purdue Global is seeking a proactive, detailed, curious storyteller to manage the university’s digital content on Reddit and YouTube. The Digital Content Specialist will serve as the lead “voice” on these two platforms, managing organic and paid content campaigns, engaging with the communities and conducting social listening and reporting. This individual will be responsible for driving visibility, engagement, and trust with prospective students across relevant communities, while supporting broader content and SEO/GEO/AIO initiatives. This role blends strategy, writing, and community development to ensure Purdue Global shows up credibly and consistently in Reddit conversations and on YouTube. This role will be a member of the Purdue Global Social Media team and will work with both internal and external partners in multiple departments such as programming, marketing, operations, financial strategy and legal, etc. This role will be hands\-on in the creation of content specifically for Reddit and YouTube, proactively keeping up with trends and offering ideas for content that will resonate with Purdue Global’s audiences. They will also support their team members in the management of social media content on additional Purdue Global owned channels. The ideal candidate has at least 3 years of experience in social media management and production. The candidate must be comfortable actively monitoring and engaging on Reddit and YouTube while operating in the Purdue Global voice. The candidate must be ready to hit the ground running, and juggle multiple projects at once. **What to expect in this role:** Community Engagement \& Reputation Building Monitor conversations and trends within relevant online education and career communities. Engage in authent