Senior Copywriter

**Senior Copywriter – Full\-Time, Remote** Choose Life Marketing (CLM) believes exceptional copy has the power to change minds, inspire action, and help mission\-driven organizations achieve meaningful results. Whether we're helping a pregnancy center increase appointments, launching a statewide advocacy campaign, building a nonprofit brand, or supporting legislative initiatives, powerful messaging is at the center of everything we do. We're looking for a **Senior Copywriter** who can think strategically, write persuasively, and elevate the creative standard across our organization. This is more than a writing role. You'll help shape messaging, strengthen campaigns, mentor other writers, and collaborate with designers, videographers, marketers, and strategists to create work that performs and makes an impact. The ideal candidate requires very little hand\-holding. They're naturally curious, proactive, detail\-oriented, and capable of taking ownership from concept through execution. They don't simply complete assignments; they identify opportunities, solve communication challenges, and continually look for ways to make every piece of content stronger. **Industries We Serve** * Pro\-Life Organizations * Pregnancy Help Centers * Public Affairs \& Advocacy Organizations * Political Campaigns * Nonprofit Organizations * Mission\-Driven Businesses **Core Responsibilities** **1\. Strategic Copywriting \& Campaign Development** * Write compelling copy for websites, digital ads, landing pages, email marketing, social media, paid advertising, political campaigns, branding projects, blogs, video scripts, print collateral, and digital marketing initiatives. * Develop messaging that persuades audiences to donate, volunteer, purchase, vote, register, or take meaningful action. * Translate complex ideas into clear, compelling, audience\-focused messaging. * Adapt voice and messaging across multiple brands while maintaining consistency. **2\. Messaging Strategy \& Brand Development** * Develop messaging frameworks, positioning statements, campaign concepts, and brand narratives. * Participate in creative brainstorming sessions for client campaigns, branding projects, websites, social media, and video marketing. * Identify opportunities to strengthen messaging across campaigns before work reaches clients. * Support Cogency Strategic initiatives through strategic communications, campaign messaging, political copywriting, and public affairs marketing. **3\. Editorial Leadership** * Review, edit, and elevate copy written by other members of the content team. * Provide thoughtful, constructive feedback that helps writers improve their craft. * Maintain exceptional editorial standards across every client deliverable. * Ensure consistency in voice, messaging, grammar, accuracy, and brand positioning. **4\. Performance\-Driven Marketing** * Collaborate with digital marketing, social media, video, and account management teams to build integrated campaigns.