Influencer Marketing Manager

The Role We'd like you to conduct an experiment. Log on to X. Search "dbrand marketing". Open a new tab. Search "[your company's name] marketing". Compare and contrast the results.Our brand promise is simple: "It's not a product. It's a culture.™" That's a lot more than a catchphrase – it's core to everything we do. Whether we're sending content creators birthday cakes with baked-in phones, dbrand/status/1626729479056904198" rel="nofollow ugc noopener noreferrer" target="_blank">roasting beggars on social media, nuking PETA, or creating a mini-documentary of a customer getting our logo tattooed on their leg, we're in the business of building a brand experience first, and delivering (world-class) products second. In return, we’ve amassed a cult. That, and access to a lot of wallets. We won't lie: it's a pretty sweet deal.The Influencer Marketing machine is one of our most powerful tools when it comes to spreading the good word of dbrand to the unwashed masses. We're looking for an Influencer Marketing Manager who can supercharge that machine. Whether they're developing and maintaining relationships, negotiating contracts with both AAA creators and micro-influencers, or finding methods to further improve our gold-standard PR and Affiliate programs, the Influencer Marketing Manager retains a singular focus: evolve the cult. If that doesn't sound like your kind of job, save us all some time and close the tab. The job isn't right for you.If, on the other hand, you're the sort of analytical and motivated individual that we're looking for – possessing razor-sharp judgment and a knack for critical thinking – you should keep reading. "dbrand marketing" and "[your company's name] marketing" might end up being identical search queries. The Environment Still here? Excellent. dbrand thrives where other eCommerce companies have failed because our customers enjoy a revolutionary degree of commitment, engagement, and accessibility from us. Maintaining an internal culture of excellence, the likes of which our highly-engaged audience demands and deserves, is critical to dbrand's current and future success. Our customers deserve no less than the absolute best, and we hold every member of the team to that exacting standard. Surrounded by a diverse team that lives and breathes dbrand, the Influencer Marketing Manager is tasked with developing and maintaining our influencer marketing campaigns and partner relationships, applying and monitoring key performance indicators across all channels, and keeping their fingers on the pulse of innovative strategies for influencer acquisition and retention.So, what's in it for you? Well, unlike most companies, we actually care about the work we're doing. Every time our customers tweet about us, post on our subreddit, or write an adoring email, we're moving one step closer to world domination. Spreading the good word and growing our cult-like audience? That's its own reward. At dbrand, you have the opportunity to create once-in-a-lifetime brand experiences for consumers. If you're someone who's organized, committed, and excited about our mission, to say you'd thrive here would be an understatement.Before you can get the opportunity to join our passionate, dynamic team and help us grow the cult, you'll need to prove yourself. Let’s see if you’ve got what it takes…The Characteristics Agile: You’re nimble. You’re adaptable. You thrive in an environment where priorities can change in an instant.Analytical: Your decisions are driven by only one thing: data. You continue to master all the tools necessary to surface insights.Collaborative: You enjoy purposeful meetings. You value the contributions and perspectives of your colleagues as much as you do your CEO.Curious: You’re eager to learn new concepts and master new skills. There’s no useless tool in your arsenal.Disciplined: You never allow the details to slip, understanding that every bit of minutiae forms the bigger picture. Enthusiastic: You exhibit a contagious passion for creator partnerships. Innovative: You develop new approaches to complex problems. Perfectionist: You persist until the smallest detail has been optimized. Giving less than 100% is not an option. Persistent: You’ve never failed. You’ve only experienced speed bumps on your path to success.Reliable: You live up to both verbal and written agreements. You can be trusted to work effectively, without oversight. The Responsibilities and QualificationsThe ResponsibilitiesIn order to make a positive impact as part of our team, your focus in this role will be to:Own dbrand’s influencer marketing strategy from budget to results, identifying the right creators and partnerships to achieve marketing goals.Plan and execute influencer and affiliate marketing campaigns aligned with overall business objectives.Develop and iterate processes for efficient influencer sourcing, outreach, product seeding, creative capture, and ongoing management through use of automation and modern apps.Evolve and