Media Buying Specialist (Remote)

We’re Hiring: Media Buying Specialist Muslim Nonprofit Campaigns \| Part\-Time \| Remote Pencil Media Production is an LA\-based, results\-driven digital marketing agency helping businesses and nonprofit organizations generate qualified leads, increase donations, and grow their impact through strategic online marketing. We are looking for an experienced **Media Buying Specialist who understands US Muslim nonprofit fundraising and community\-based campaigns**. The ideal candidate will have hands\-on experience managing Google Ads and Meta Ads for Islamic charities, mosques, humanitarian organizations, advocacy groups, or other nonprofit organizations. **Working Hours:** 10:00 PM–2:00 AM **Job Type:** Part\-Time **Work Location:** Remote Requirements * 4\+ years of experience managing paid advertising campaigns * Proven experience running campaigns for US Muslim nonprofit organization * Strong knowledge of Google Ads, Meta Ads, retargeting, display advertising, and conversion tracking * Experience with donation, fundraising, event registration, lead generation, and awareness campaigns * Understanding of Muslim audiences, Islamic values, and culturally sensitive messaging * Familiarity with Ramadan, Zakat, Sadaqah, emergency relief, community programs, and year\-end fundraising campaigns * Ability to write and evaluate strong ad copy and creative concepts * Strong analytical skills and attention to detail * Ability to manage multiple client accounts and advertising budgets * Strong professional verbal and written communication * Willingness to learn new advertising strategies and stay updated with current advertising trends * Strong sense of responsibility, ownership, and accountability **Duties and Responsibilities** * Develop and execute paid acquisition strategies for Muslim nonprofit clients * Manage campaigns across Google Ads, Facebook, Instagram, display, retargeting, and other relevant channels * Create campaigns for donations, Zakat, Ramadan appeals, emergency relief, events, programs, and community awareness * Set up campaigns, audiences, tracking, pixels, conversion events, and reporting dashboards * Manage and organize advertising creatives, copy, landing pages, and campaign assets * Optimize campaigns to improve donations, leads, registrations, conversions, and return on ad spend * Analyze campaign data to identify the best\-performing audiences, ads, keywords, placements, and fundraising messages * Monitor campaign budgets and ensure advertising spend is delivered at the correct pace * Conduct audience, competitor, keyword, and nonprofit fundraising research * Design targeting experiments and test new campaign strategies * Troubleshoot campaign delivery, tracking, pixel, attribution, and conversion issues * Ensure campaigns follow platform policies and nonprofit advertising guidelines * Collaborate with designers, copywriters, account managers, and nonprofit clients * Prepare weekly updates, monthly reports, and end\-of\-mon