Social Media & Digital Marketing Specialist – Storage, Networking, Systems & Virtualization Solutions

Become a part of a global team working to revolutionize the enterprise storage and backup and disaster recovery experience #### **Create** We build the best experience for our community – as a team. #### **Learn** We look inside and outside for inspiration and learning. #### **Play** Life is what happens when you’re busy working. We make sure to enjoy it. ##### **Social Media \& Digital Marketing Specialist – Storage, Networking, Systems \& Virtualization Solutions** **Location**: Remote (Work Hours: 8 AM – 5 PM Pacific Time, USA) **Job Type:** Full\-time **Compensation**: Competitive salary \+ Benefits **Key Responsibilities:** * **Content Creation \& Management:** * + Develop engaging content to promote StoneFly’s storage, networking, systems, and virtualization solutions across various digital platforms (website, blogs, email campaigns, social media). + Create marketing materials, such as brochures, case studies, and white papers, that highlight product features and customer success stories. * **Digital Marketing \& Campaigns:** * + Plan and execute digital marketing campaigns, including SEO, SEM, email marketing, and paid media to drive brand awareness and lead generation. + Optimize website content for search engines to improve visibility and attract high\-quality traffic. * **Social Media Management:** * + Manage and grow StoneFly’s social media presence by creating and sharing engaging content on platforms like LinkedIn, Twitter, and Facebook. + Monitor social media trends and competitor activities to identify new opportunities for engagement. * **Analytics \& Reporting:** * + Track, measure, and report on the performance of marketing campaigns and initiatives using tools like Google Analytics, HubSpot, or similar platforms. + Use data\-driven insights to continuously improve the effectiveness of marketing strategies and campaigns. * **Event \& Webinar Management:** * + Organize and promote online webinars, virtual events, and product demonstrations to engage potential customers and showcase StoneFly’s offerings. + Work with the sales team to ensure alignment between marketing activities and sales goals. * **Collaboration with Internal Teams:** * + Partner with the sales, product development, and customer support teams to ensure marketing initiatives are aligned with company objectives. + Collaborate on joint marketing campaigns with technology partners and resellers. **Required Qualifications:** * Proven experience in marketing, preferably within the technology or IT infrastructure sectors (storage, networking, virtualization). * Strong content creation and copywriting skills, with an understanding of how to communicate complex technical concepts clearly and persuasively. * Experience with digital marketing tools and platforms (Google Analytics, SEO, SEM, HubSpot, social media management tools). * Ability to work independently in a remote setting, managing multiple projects and deadlines. * Strong o