Head of Viral Growth

Success Matcher Recruitment is partnering with one of the fastest-growing consumer healthcare platforms in the world to find a Head of Content & Viral Growth who can build and scale a world-class organic acquisition engine.This is a rare opportunity for a founder-minded growth leader who understands internet culture, creator ecosystems, viral content mechanics, and performance-driven social media. You'll own the entire organic growth machine—from creator sourcing and content production to distribution, engagement, and audience expansion—across multiple consumer brandsIf you've ever looked at a viral TikTok, Instagram Reel, or Facebook video and immediately understood why it exploded, this role was built for youWhy Join?Own one of the largest organic growth opportunities in consumer healthcare.Build a scalable virality engine capable of generating tens of millions of monthly organic views.Work directly with executive leadership and influence company-wide growth strategy.Receive meaningful equity in a rapidly scaling venture-backed company.Leverage AI tools, creator networks, and emerging social platforms to build a modern growth machine.Join a mission-driven organization helping improve access to innovative healthcare solutions worldwide.Operate with significant autonomy, ownership, and speed in a high-growth environmentWhat You'll DoOwn the end-to-end UGC and organic growth ecosystem.Build and manage creator acquisition, influencer partnerships, content pipelines, and distribution networks.Develop systems for scaling short-form video content across TikTok, Instagram, Facebook, and emerging platforms.Lead creative testing, performance analysis, and optimization efforts.Identify viral content patterns and systematically replicate winning formats.Build relationships with creators, meme pages, community partners, and distribution channels.Drive engagement strategies across comments, shares, tags, direct messages, and community interactions.Implement AI-assisted workflows to increase content velocity and performance.Required Experience4+ years of experience in viral social media, creator marketing, organic growth, UGC, or related fields.Proven success scaling social channels, creator programs, or viral content initiatives.Deep understanding of TikTok, Instagram, Facebook, and short-form content ecosystems.Strong analytical mindset with experience using data to guide creative decisions.Demonstrated ability to build repeatable growth systems rather than relying on one-off viral moments.Ideal BackgroundsConsumer subscription businessesDTC brandsCreator economy platformsConsumer appsSocial media startupsViral consumer productsGrowth-stage technology companiesPreferred TraitsEntrepreneurial and highly resourceful.Obsessed with internet culture and consumer behavior.Comfortable moving quickly and testing aggressively.Strong operator who can balance creativity with performance metrics.Experienced managing creators, agencies, editors, or content teams.If you've built viral growth engines, scaled creator ecosystems, or turned social media into a predictable acquisition channel, we'd love to hear from you.Originally posted on Himalayas