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Senior UX, Digital Communications and Accessibility Lead
The Crux Firm
49d ago
0DesignRemote, USjobspy_indeed
remoteindeed
Job Description
**Employment type:**
Full\-time \- Remote
**POSITION SUMMARY**
The Crux Firm is seeking a Senior UX, Digital Communications and Accessibility Lead to support strategic communications and outreach programs for federal clients. This multidisciplinary position combines user experience research, digital campaign execution, performance analytics, and Section 508 accessibility leadership.
The Lead will evaluate how audiences find, understand, navigate, and act on information across digital and traditional communications channels. The individual will translate audience research, stakeholder feedback, analytics, and program priorities into customer personas, journey maps, user stories, digital campaigns, and actionable recommendations.
This position will also serve as a primary accessibility subject\-matter expert, ensuring that Section 508 and accessible\-design requirements are integrated throughout the development of documents, email campaigns, digital content, graphics, and multimedia products.
**KEY RESPONSIBILITIES**
User Experience Research and Strategy
* Plan and manage audience and user research, including stakeholder interviews, surveys, customer feedback analysis, usability reviews, and analysis of program and channel data.
* Develop customer personas, audience segments, journey maps, user stories, use cases, barriers, and research\-based recommendations.
* Evaluate whether audiences can find, understand, navigate, trust, and act on information.
* Translate research findings into communications strategies, outreach initiatives, content recommendations, and measurable improvements.
* Collaborate with communications, outreach, design, and multimedia professionals to define audiences, desired actions, messages, channels, and performance measures.
* Present research findings and recommendations clearly to clients and internal stakeholders.
Digital Communications
* Plan, build, test, distribute, and evaluate direct email and other digital outreach campaigns.
* Develop campaigns using Granicus or comparable email\-delivery and audience\-engagement platforms.
* Compile, maintain, segment, and analyze email distribution lists.
* Use basic HTML and platform functionality to incorporate accessible graphics, format responsive emails, and automate newsletters, welcome messages, and promotional campaigns.
* Conduct quality assurance testing across devices, email clients, browsers, and applicable assistive technologies.
* Track open, click\-through, unsubscribe, engagement, and conversion metrics.
* Develop analytics reports and recommendations to improve future campaigns, segmentation, content, timing, and calls to action.
* Support social media content banks, content calendars, web content, and other digital outreach activities.
Accessibility Leadership
* Serve as a subject\-matter expert on Section 508, applicable WCAG standards, and federal accessible\-content requirements.
* Integrate accessibility into project planning, design, developmen
