Ad Operations Specialist

About the role: We are seeking a highly motivated and tech-savvy Ad Operations Specialist with marketing or analytics background to join our team. As an Ad Operations Specialist you will provide comprehensive support and assist in various marketing tasks. The ideal candidate should possess a hunger for success, a marketing background, proficiency with technology, adaptability to new tools, and familiarity with Google Suite. This is a full-time position working with our US team. About us:BM Digital is a tech-enabled growth firm helping leading brands scale profitably and predictably. We combine full-service performance marketing with proprietary tech, including:A creator marketplace managing over 80,000 influencer partnerships monthlyAn AI-powered platform to streamline discovery, outreach, and whitelistingProven playbooks in influencer marketing, paid media, performance creative, and CROWe’re trusted by 100+ high-growth DTC brands across beauty, wellness, lifestyle, and health. Our team of 70+ growth operators, analysts, and creatives manages over $200M in annual media spend and drives meaningful bottom-line impact for our partners.BM Digital is not just an agency. We’re a scalable growth platform with a strong performance guarantee, a track record of results, and a culture built for A-players.Responsibilities: 1. Campaign Operations (60%):Set up and optimize paid advertising campaignsManage day-to-day campaign performanceCreate performance reportsExecute platform-specific optimizationsMonitor and adjust campaign budgetsHandle creative asset management2. Analytics & Insights (40%):Analyze campaign dataBuild and maintain dashboards Conduct market research and competitor analysisGenerate performance insights and recommendationsTrack and analyze KPIs across marketing channelsDevelop automated reporting solutionsRequired Skills:Platform expertise: Google Ads, Facebook Ads ManagerAnalytics tools: Google Analytics, Power BI/Tableau (optional), etcAdvanced Excel/Google Sheets proficiencyMarketing certifications (Google Ads, Facebook Blueprint)Strong data visualization abilitiesExcellent organizational and time management skillsStrong written and verbal communicationAbility to work independently and manage multiple projectsCareer Development:Initial focus on campaign operations with structured transition into analyticsOngoing technical skill development and trainingClear path for specialization based on performanceLocation: 100% remote position. Work hours: EST timezone. Our mission is to inspire people and brands to make an impact through creativity, media, and innovation. We foster an inclusive community where every employee can become their best creative and professional self.Originally posted on Himalayas