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Marketing Assistant

Xepas Healthcare

4h ago

0$31k - $37kMarketingKaty, TX, USjobspy_indeed
remoteindeed

Job Description

**Overview** **NOT A Remote Position** We are seeking a dynamic and self motivated Marketing Assistant to support our marketing team in executing comprehensive marketing strategies. This role offers an exciting opportunity to gain hands\-on experience across various channels, including digital and print advertising, social media, and content creation. The ideal candidate will have a passion for marketing, strong research skills, and familiarity with a broad range of marketing tools and platforms. As a vital part of our team, you will contribute to increasing brand awareness, driving community engagement, and supporting sales initiatives through innovative marketing campaigns. **Responsibilities** * Assist in developing and implementing multi\-channel marketing campaigns across social media platforms, email marketing, and digital advertising channels such as Facebook Advertising and Google AdWords. * Manage content creation for blogs, social media posts, newsletters, and website updates using WordPress and Adobe Creative Suite. * Conduct market research to identify trends, competitor activities, and customer preferences to inform marketing strategies. * Support SEO efforts by optimizing website content and analyzing performance metrics using Google Analytics and other analytics tools. * Coordinate with clinical teams to align marketing efforts with sales objectives, including advertising sales initiatives and client management support. * Help manage marketing automation tools to streamline campaigns and improve performance marketing efforts. * Assist in budgeting for marketing projects and tracking campaign performance to ensure ROI optimization. * Create compelling copy for various marketing materials, including print advertising, digital ads, and promotional content. * Monitor campaign results and prepare reports on key performance indicators to evaluate success and identify areas for improvement. * **Conduct field visit to identified potential clients and network with interdisciplinary teams at prescribers/health institution to initiate contracts** **Skills** * Proficiency in SEO best practices and social media marketing strategies across multiple platforms. * Must be a people person with excellent persuasive skills in B2B marketing * Experience with multichannel marketing campaigns combining digital advertising, email marketing, content marketing, and print advertising. * Familiarity with Adobe Creative Suite (Photoshop, Illustrator) for content creation. * Strong understanding of digital marketing tools such as Google Analytics, Google AdWords, Facebook Advertising, and marketing automation platforms. * Knowledge of WordPress CMS management and basic HTML coding skills. * Excellent research abilities combined with strong copywriting skills for engaging content development. * Experience with B2B marketing strategies and product management support is a plus. * Ability to analyze data effectively to optimize campaigns and improve performa