Sr. Marketing Manager, AI Data Services & Trust & Safety Practice

Job Title:Sr. Marketing Manager, AI Data Services & Trust & Safety PracticeJob Description We're Concentrix. The global technology and services leader that powers the world’s best brands, today and into the future. We’re solution-focused, tech-powered, intelligence-fueled. With unique data and insights, deep industry expertise, and advanced technology solutions, we’re the intelligent transformation partner that powers a world that works, helping companies become refreshingly simple to work, interact, and transact with. We shape new game-changing careers in over 70 countries, attracting the best talent. Join us and be part of this journey towards greater opportunities and brighter futures. Our game-changers around the world have devoted their careers to ensuring every relationship is exceptional. And we’re proud to be recognized with awards such as "World's Best Workplaces," “Best Companies for Career Growth,” and “Best Company Culture,” year after year. Join us and be part of this journey towards greater opportunities and brighter futures. Concentrix isseekingan experienced, commercially minded Marketing Manager to lead marketing for our global AI Data Services & Trust & Safety Practice. This role willbe responsible fordeveloping and executing the Practice marketing strategy, building awareness of our capabilities, engaging priority clients and prospects, supporting Sales and Business Development, anddemonstratingmeasurablecontributionto pipeline and revenue. Reporting directly to the GVP of AI Data Services & Trust & Safety, the Marketing Manager will own the Practice marketing budget and work closely with Concentrix Corporate Marketing, Demand Generation, Sales, Business Development, Practiceleadershipand subject-matter experts. The ideal candidate combines B2B marketing strategy, events, demand generation, content development, thought leadership, social media, account-basedmarketingand marketing analytics. This is a hands-on role for someone who can develop the strategy, mobilize internal resources, executeprograms,and measure their commercial impact. What you will do in this role In everything we do, we believe in doing right by and for people – our clients, their customers, our people, our community, and our planet. Practice Marketing Strategy & Budget Develop and manage the annual and quarterly marketing strategy for the AI Data Services & Trust & Safety Practice, aligned to growth priorities, target accounts and revenueobjectives. Translate Practice priorities into integrated marketing campaigns across events, content, social media, demand generation, targeted outreach,sponsorshipsand sales enablement. Own the Practice marketing budget, including planning, allocation,trackingand recommendations foroptimizingspend based on measurable results. Evaluate potential investments across conferences, owned events, associations, lead-generation platforms, sponsored content, paidcampaigns,and other marketing channels. Stay current on developments across AI, AI training, data services, AIsafetyand Trust & Safety toidentifyemerging marketing opportunities and areas where Concentrix canestablisha differentiated point of view. Events, Demand Generation & Account-Based Marketing Develop and execute marketing strategies for third-party conferences, Concentrix-hosted events, executive roundtables, networking events, webinars, clienteventsand internal sector events. Recommend where the Practice should attend, sponsor, speak, hostmeetingsor create adjacent events based on audience quality and business potential. Build target-account and invitation lists in partnership with Sales and Business Development for Practice-owned events and strategic conferences. Develop compelling invitation campaigns through email, LinkedIn, socialmediaand other targeted outreach to drive attendance from relevant executives anddecision-makers. Coordinate event messaging, branding, collateral, speakers, attendee communications, executivemeetingsand follow-up. Build post-event engagement and nurture programs that convert attendees, registrants and priority prospects into meetings and sales opportunities. Support account-based marketing programs designed to reach multiple stakeholders across priority organizations, including leaders in AI, data, product, engineering, operations, Trust &Safetyand other relevant functions. Partner with Concentrix Demand Generation teams to create campaigns that generate and nurture qualified demand for Practice services. Content, Thought Leadership & Social Media Develop and manage an ongoing content and thought-leadership strategy covering AI Data Services, AI model development and evaluation, AI safety, Trust &Safetyand emerging market trends. Write blogs, articles, executive perspectives,newslettersand other content directly, or engage Practice subject-matter experts and other contributors whereappropriate. Interview Practice executives and SMEs and translate complex technical or operational topics into clea