DSP Advertising Strategist

The DSP Advertising Strategist works under general supervision to plan, execute, and optimize programmatic advertising campaigns through Amazon DSP. This role is responsible for managing audience targeting, campaign performance, and delivering data-driven insights to drive brand awareness and conversion for clients across a variety of product categories.RequirementsDevelops, launches, and manages Amazon DSP campaignsBuilds and refines audience segments leveraging Amazon first-party dataMonitors campaign delivery, pacing, and performance dailyAnalyzes DSP reporting data to generate actionable insightsCollaborates with internal teams to align DSP campaigns with full-funnel advertising and listing strategiesMaintains organized campaign documentation and reporting templatesActs as a technical resource for colleagues on DSP strategy and programmatic best practicesBenefitsRemote workGrowth opportunitiesInnovative cultureOriginally posted on Himalayas