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EMAIL MARKETING + SQUARESPACE SPECIALIST Contemporary Artist + Creative Brand | Remote | Part-Time

Sarah Kraning Art

15d ago

0$52k - $104kMarketingRemote, USjobspy_indeed
remoteindeed

Job Description

**ABOUT THE ROLE** I’m a professional visual artist working at the intersection of painting, music, synesthesia, live performance, and digital storytelling. I have a large existing social audience and a business spanning original artwork, commissions, prints, artist collaborations, live experiences, and creative projects. I’m looking for a hands\-on Email Marketing \+ Squarespace Specialist to take ownership of my email marketing and help improve and maintain my Squarespace website. The biggest priority is email. I have an existing audience and a lot happening creatively, but I need someone who can turn that activity into a consistent, thoughtful email channel that strengthens the relationship with my audience and supports sales of prints, originals, commissions, and other projects. I’m looking for someone who can think strategically, write extremely well, and actually execute the work themselves inside Squarespace. ***EMAIL MARKETING*** You will own much of the email process end\-to\-end, including: * Developing a consistent email marketing strategy and calendar * Writing emails in my voice * Building, designing, testing, and scheduling emails directly in Squarespace Email Campaigns * Creating newsletters, storytelling emails, artwork releases, launches, sales campaigns, and other sequences * Developing automated email flows and subscriber journeys where appropriate * Improving list growth and email capture * Segmenting the audience when useful * Connecting email campaigns to what is happening across social media, the website, artwork releases, collaborations, exhibitions, and other projects * Tracking open rates, clicks, conversion, sales, and other relevant performance metrics * Testing and improving campaigns based on results ***WRITING \+ BRAND VOICE*** This is extremely important. I need someone who can learn how I naturally communicate and write convincingly in my voice. The emails should feel personal, intelligent, visually aware, and genuinely connected to the work. They should not read like generic e\-commerce marketing or like they came from a corporate marketing department. You should be a strong enough writer to take source material from me, such as voice notes, social posts, rough thoughts, project information, images, or a conversation about what I’m working on, and turn it into polished email copy without requiring me to rewrite everything. ***SQUARESPACE WEBSITE*** You will also help maintain and improve my existing Squarespace website, including: * Updating pages, artwork, copy, images, and calls to action * Creating and updating landing pages for launches and campaigns * Improving email signup opportunities throughout the site * Making changes to support print, original artwork, and commission sales * Improving customer journeys and conversion * Keeping the website current as projects and priorities change * Making design/layout adjustments within Squarespace when needed * Connecting website changes with current