Social Media Specialist

**Montage Marketing Group** is seeking an experienced marketing, public relations, or communications professional to develop and execute social media strategies for our award\-winning agency. This opportunity will allow you to leverage your creativity, innovation, and conceptual thinking to deliver high\-impact social media campaigns for both external clients and internal agency initiatives. This is a part\-time, non\-exempt position working a remote schedule from your home office. Occasional travel to the Rockville, Maryland office or client site may be required. The anticipated hourly rate for this position is $25\-$30\. Hours and scheduling are flexible, and remote options are available for those residing in: Virginia, Maryland, Washington D.C., Delaware, New York, West Virginia, North Carolina, Texas, Florida, and Arizona. **Position Overview:** **Campaign Design and Strategy:** * Design, develop, and execute a variety of external client\-facing campaigns, along with internal agency marketing and outreach initiatives. * Research, compile, and synthesize complex information and/or technical health concepts into compelling social media campaigns and outreach. * Lead audience segmentation and targeting approaches, applying a strong understanding of content nuances and end user personas. * Work alongside project teams to create campaign timelines, calendars, and schedules. **Content Creation:** * Demonstrate knowledge across a variety of social media platforms to deliver impactful and engaging content focused on project or client outcomes. * Partner with graphic designers and copywriters to ideate, develop, refine, and perfect content messaging and visuals. * Co\-create impactful storytelling concepts and ideas through the lens of intended target audiences. * Apply prescribed client branding standards and accessibility requirements across all content collateral. * Explore and recommend innovative and captivating mediums, selecting and deploying the methods that generate the highest impact. * Coordinate with data analysts to track key engagement metrics. Oversee the development of data\-driven campaign adaptations. **Required Qualifications:** * 3\+ years of professional experience developing and executing social media campaigns. * Expertise across social media platforms, including X/Twitter, Facebook, Instagram, Pinterest, YouTube, LinkedIn, TikTok. * Strong working knowledge of social media principles, including content creation, audience engagement, hashtags, trends, and platform\-specific content. * Excellent organizational skills and ability to manage multiple assignments and deadlines. * Demonstrated creativity and interest in developing video or digital content for social media platforms. * Excellent writing, editing, and storytelling skills. * Professional judgement when representing an organization publicly on social media. * Background in public health communications, graphic design, or similar. **Preferred Qualification