Senior Revenue Operations Analyst

Rithum™ is the world’s most trusted commerce network, accelerating how brands, suppliers, and retailers work together to deliver seamless e-commerce experiences. We provide an unmatched platform for brands and retailers, enabling them to accelerate growth, optimise operations across channels, scale product offerings and enhance margins.Today, more than 40,000 companies trust Rithum to grow their business across hundreds of channels, representing over $50 billion in annual GMV. Using our commerce, marketing, and delivery solutions, our customers create optimised consumer shopping journeys from beginning to end.Overview As an AI-first organization, Rithum expects employees across all roles to leverage AI and technology to improve efficiency, streamline workflows, and create scalable ways of working.As a Senior Revenue Operations Analyst, you own the commercial intelligence that powers how our Sales organisation targets, prioritises, and wins. You are the analytical engine behind our Ideal Client Profile, our account and contact strategy, and our understanding of what separates the clients we win from the ones we lose. You translate market, account, and buying committee signals into clear recommendations that shape where AEs spend their time and how Marketing and Sales build pipeline.As a member of the Sales Strategy & GTM team within Global Revenue Operations, you partner closely with Sales leadership, Marketing, and Enablement to refine ICP, design account prioritisation frameworks, and govern our enrichment and data strategy. You bring rigour to questions that today are answered by intuition: who should we be selling to, who should we be talking to inside those accounts, and why are we winning or losing? Your work translates directly into sharper targeting, higher conversion, and a more disciplined commercial motion.ResponsibilitiesICP Definition & RefinementOwn the ongoing definition, validation, and refresh of the Ideal Client Profile across new business and expansion motionsBuild and maintain account-level scoring models combining firmographic, technographic, behavioural, and intent signalsRefresh ICP on a defined cadence as market dynamics, win/loss patterns, and product mix evolveAccount & Contact StrategyDesign account tiering and prioritisation frameworks to concentrate AE effort on the highest-propensity opportunitiesConduct whitespace, TAM/SAM, and segment penetration analysis globally to surface under-served opportunitiesProvide analytical inputs into territory design, named-account selection, and annual planningBuild target-list recommendations in partnership with sales leadership and MarketingMap buying committees on won and lost deals to identify which personas drive successful outcomesAnalyse persona coverage across target accounts; surface contact gaps for Account Executive actionDefine the personas, titles, and seniority profiles that correlate with deal velocity and win rateAlign Sales and Marketing outreach motions with proven buying committee patternsData Enrichment Strategy & GovernanceDefine account and contact data quality standards in Salesforce,Evaluate, recommend, and manage the enrichment vendor strategy (e.g. ZoomInfo, Lusha)Design the enrichment logic: what data we acquire, on which accounts, at which trigger pointsMarket & Segment IntelligenceTrack market trends, competitor moves, and external signals relevant to ICP and segment strategyProvide intelligence inputs into annual planning, QBR preparation, and board-level narrativesIdentify emerging segments, verticals, or geos that warrant strategic investment focusCross-functional PartnershipOperate as the strategic thought partner to Sales leadership on targeting, prioritisation, and segment strategyPartner with Marketing on ICP-aligned campaigns, ABM, and persona-led positioningWork with Sales Enablement to align persona-specific content with buying committee intelligenceContribute underlying intelligence and narrative inputs to QBR and Board preparationQualifications Minimum Qualifications 3+ years of experience in revenue operations, sales strategy, commercial analytics, market research, or an equivalent analytical roleExperience manipulating large amounts of data in Excel, experience in SQL or other relational databases a plus.Experience with Salesforce or equivalent and a willingness to learn new technology systems.Able to operate independently with little to no supervision, a self – starter with a high level of motivation to go above and beyond.Strong written and verbal communication; able to translate analysis into a clear narrative for senior stakeholdersExperience using AI tools (ChatGPT, Copilot, Claude, etc.) to accelerate and elevate your outcomes; including but not limited to communication drafting, data analysis, prompt engineering, and/or documentationPreferred Qualifications Bachelor’s or advanced degree in a related field or disciplinePrior experience in B2B SaaS, e-commerce, or marketplace businesses a plusExp