Web Developer / Marketing Technology Specialist

Description: **Century Mechanical Holdings** **Location:** Fully Remote, U.S.\-Based Only **Schedule:** Full\-Time, East Coast Business Hours **ALL INTERVIEWS WILL BE HELD VIA MICROSOFT TEAMS VIDEO CALL** Century Mechanical Holdings is seeking a hands\-on **Web Developer / Marketing Technology Specialist** to support the continued growth of our home services portfolio. This role is ideal for a versatile, “jack\-of\-all\-trades” web developer who can design, build, optimize, and maintain high\-performing websites for HVAC, plumbing, electrical, and related home service brands. This person will play a key role in launching new acquisition websites, building scalable landing page frameworks, improving mobile conversion, supporting local SEO, and integrating our web properties with the broader **ServiceTitan Pro Products ecosystem**. The right candidate should have a strong portfolio of home services websites and a practical understanding of what makes HVAC, plumbing, electrical, and other contractor websites convert: fast load times, clear calls\-to\-action, mobile\-first design, local service area relevance, online booking, call tracking, form tracking, and lead attribution. **Key Responsibilities: Website Design \& Development** * Design, build, launch, and maintain websites for HVAC, plumbing, electrical, and other home services brands. * Create mobile\-first websites that are fast, clean, conversion\-focused, and easy for customers to navigate. * Build landing pages for specific services, locations, campaigns, and seasonal promotions. * Develop scalable website templates and page frameworks that can be reused across multiple CMH brands. * Maintain a high standard of UX, accessibility, page speed, and technical performance. * Support website updates, content changes, service page additions, promotional landing pages, and location expansion pages. **Home Services Conversion Optimization** * Build websites that are specifically optimized for home services lead generation. * Ensure every site has strong calls\-to\-action for phone calls, online booking, form submissions, financing, emergency service, and service area coverage. * Optimize pages for mobile users, especially customers searching for urgent HVAC, plumbing, electrical, or repair services. * Improve conversion paths from Google Ads, Local Services Ads, organic search, email, and paid social campaigns. * Support A/B testing and landing page performance improvements where applicable. **Dynamic \& Generative Landing Page Development** * Build and maintain landing page systems that can dynamically populate content based on user search intent, service type, geography, campaign, or customer need. * Help develop scalable frameworks for service\-area pages, city pages, neighborhood pages, and paid media landing pages. * Use generative content workflows responsibly to support relevant, localized, and conversion\-focused page content. * Work with the marketing team to ensure dynamic