Lead Generation & Short-Form Content Copywriter

**Compensation:** $2,000–$4,000 USD/month **Location:** Remote **Employment Type:** Full\-time **Experience Level:** Experienced professionals only About Kings Media Kings Media helps founders build their personal brands through strategic content and organic growth. We're looking for a Lead Generation \& Short\-Form Content Copywriter who understands how to turn audience insights into compelling content that captures attention, builds trust, starts conversations, and generates business opportunities. This is not a beginner\-level writing position. We want someone with **real, hands\-on experience creating short\-form content** and a strong understanding of how content supports marketing and lead generation. You should understand the relationship between: **Audience → Problem → Hook → Content → CTA → Lead** You won't just be writing captions or generating ideas. You'll help create content with a clear purpose and contribute to a content strategy designed to drive measurable business results. What You'll DoShort\-Form Content Creation * Develop content ideas for Instagram Reels, TikTok, YouTube Shorts, and other relevant social platforms. * Write compelling hooks, opening lines, talking points, and scripts for short\-form videos. * Turn long\-form content, interviews, founder insights, and existing ideas into engaging short\-form assets. * Develop Instagram carousels, captions, stories, pinned\-post copy, and other written social media content. * Help structure Instagram profiles, Stories, Highlights, and pinned posts to communicate value and encourage inquiries. * Create content angles that capture attention, maintain interest, and encourage viewers to take action. Content Strategy \& Copywriting * Research target audiences, customer pain points, objections, desires, and buying motivations. * Develop content pillars, messaging angles, and campaigns aligned with business objectives. * Write educational, authority\-building, storytelling, and direct\-response content. * Create compelling headlines, hooks, CTAs, and offer\-focused messaging. * Turn products and services into content that clearly communicates their value. * Repurpose existing content into multiple formats without losing the original message. Lead Generation \& Optimization * Create content designed to generate qualified leads, inquiries, and sales conversations. * Connect each piece of content to a clear objective and call to action. * Research competitors, successful content formats, and industry trends. * Test different hooks, messaging angles, and CTAs. * Review content performance and use available engagement and conversion data to improve future content. * Collaborate with the marketing team to develop and improve organic lead\-generation campaigns. What We're Looking For * At least 2 years of professional experience in content writing, copywriting, social media marketing, or a closely related field. * **Demonstrable hands\-on experience creating short\-form