Search Engine Optimization Specialist

**About Us** Second Screen Digital is a performance\-driven digital marketing team focused on helping brands grow through smart strategy, strong content, and measurable results. We work with businesses that expect more than vanity metrics—they want real leads, real traffic, and real revenue. We stay ahead of the curve, especially as search evolves beyond traditional Google rankings into AI\-powered discovery (think ChatGPT, Google SGE, and other generative engines). That’s where you come in. **The Role** We’re looking for an SEO Specialist who understands both traditional search optimization *and* the next wave: AI\-driven search (often called Generative Engine Optimization or GEO). This role is perfect for someone who knows how to rank pages—but also understands how to get brands discovered in AI\-generated answers and conversational search experiences. **What You’ll Do** * Develop and execute SEO strategies that drive organic traffic and conversions * Perform keyword research aligned with both traditional SEO and AI search behavior * Optimize on\-page elements (content, metadata, internal linking, etc.) * Conduct technical SEO audits and collaborate on fixes * Build and manage content strategies that align with search intent and user behavior * Monitor rankings, traffic, and performance using tools like Google Search Console, GA4, Ahrefs, SEMrush, etc. * Stay ahead of trends in AI search (SGE, ChatGPT, Perplexity, etc.) and apply GEO best practices * Optimize content for visibility in AI\-generated results (structured data, authority signals, semantic relevance) * Collaborate with content writers and marketing team to produce high\-performing content **What We’re Looking For** * 2\+ years of hands\-on SEO experience * Strong understanding of on\-page, off\-page, and technical SEO * Experience with SEO tools (Ahrefs, SEMrush, Screaming Frog, etc.) * Familiarity with AI search and emerging GEO strategies (or strong willingness to learn quickly) * Ability to analyze data and translate insights into action * Strong communication and collaboration skills **Bonus Points If You Have** * Experience optimizing content for AI search engines or featured snippets * Understanding of structured data/schema markup * Content strategy or copywriting experience Pay: $18\.00 \- $25\.00 per hour Work Location: Remote