Content & Social Media Coordinator

**\-\-\-\-\> Email a 3\-5 minute video , your resume and a link to your portfolio to autumn@thelatchlink.com (Portfolio is required. Include any organic/paid ad static design samples you have.) Please include the word " WOW" in your email subject headline.** ***((Submissions without this will not be considered.)) \<\-\-\-\-*** *In your 3\-5 minute video briefly tell us why you think you would be a good fit for the marketing assistant role.* **Marketing Assistant** **Company:** The LatchLink **Employment Type:** W\-2, Part\-Time Full\-Time Track (under 35 hours per week, with a path to full\-time) **Compensation:** $18 to $20 hour, based on experience **Location:** Fully remote, US\-based. Not currently hiring in California or New York. **Reports to:** Director of Marketing **About Us** The LatchLink exists to make lactation care radically accessible for modern moms. We provide fast, insurance\-covered video consultations with International Board Certified Lactation Consultants (IBCLCs), often same\-day, so moms can get help when they actually need it. We accept Aetna, Anthem, Blue Cross Blue Shield, and Cigna, and we handle the insurance side entirely behind the scenes. We're a remote, mission\-driven company growing fast. We run lean, move quickly, and use AI tools (Claude, ChatGPT, Perplexity, NotebookLM) as a core part of how we work. Our marketing stack lives across WordPress, Canva, Meta Ads Manager, Google Workspace, Slack, and a growing library of internal AI workflows. Our voice is calm, confident, judgment\-free, and decisive. We don't moralize about feeding choices. The mom is always the boss. **Role Mission** This role exists because the marketing function at The LatchLink is doing the work of three people through one in\-house lead. Comments are going unanswered. Blogs aren't shipping. Daily story posting is inconsistent. Canva work is eating hours that should go to strategy. We need a sharp, AI\-fluent assistant who can take the execution layer off the Director of Marketing's plate so brand growth can actually scale. The right hire will become the operating arm of our marketing function: shipping content, responding to our community, and producing on\-brand graphics that move the business forward. **Who We Are Looking For** You're scrappy, fast, and detail\-obsessed. You don't need to be told twice. You probably: * Have a strong eye for design and a portfolio that proves it. * Already use AI tools daily and have opinions about which one is best for what job. * Write cleanly and instinctively pick up on brand voice without being walked through it line by line. * Love checking things off a list and shipping work that's actually done, not 80% done. * Care about maternal health, women's health, or healthcare in general (we hope, but we don't require it). You're probably not the right fit if you need heavy day\-to\-day direction, you've never built anything in Canva, or you treat AI as a novelty rather than a tool you alrea