ASO Specialist

Libertex Group Overview Established in 1997, the Libertex Group is an international powerhouse with over 28 years of financial markets expertise.Over the years, the Libertex Group has helped shape the online trading industry by merging together innovative technology, market movements and digital trends. This was made possible with the introduction of ‘Libertex’, the multi-awarded online trading platform with which anyone can access the market and invest in stocks or trade CFDs with underlying assets being commodities, Forex, ETFs, cryptocurrencies, and others.A firm believer in the power of sports to inspire, empower and push for success, Libertex is the Official Online Trading Partner of Audi Revolut F1 Team.The Libertex Group in Numbers:• 28+ years of fintech experience• 3M+ clients worldwide• 700+ employees• 45+ international awards (for Libertex) • 300+ tradable assets (through Libertex)The Libertex Group is constantly driven by a single passionate purpose – to tirelessly work on developing amazing fintech for people who simply want to have ‘more’ in their lives.Job Overview Libertex Group is looking for an ASO Specialist, who will be pivotal in enhancing our app's visibility and driving organic growth through strategic optimization. We seek a highly motivated individual with a keen eye for detail and a proactive approach to research. Your role will involve adhering to our company's guidelines, aligning with brand standards and ensuring compliance with google play and app store guidelines.What Will You Do?Collaborate with the team to support and contribute to the development and execution of ASO strategiesProvide regular insights and recommendations to optimise app visibility and performanceImplement and manage stores on a regular basis and be responsible for stores’ reviews & warningsCustomise and adapt metadata for local markets to align with regional search trends and user preferencesAnalyse market trends, competitor performance, app store screens, store assets, and metadata to identify areas for improvementFamiliarise yourself with ASO/mobile apps tools and platforms such as AppTweak, Sensor Tower, Appsflyer, or similar tools for tracking and optimising app performanceFollow company and brand guidelines meticulously to ensure all ASO efforts align with organisational standards and market requirementsStay updated on app store algorithm changes, new features, and industry best practices to continually enhance ASO strategies and app performanceRequirementsKey Skills Required3+ years of experience in mobile marketing, with at least 1 year of proven experience in ASOStrong communication and collaboration skillsThe ability to give and receive feedback and share knowledge effectivelyExcellent research abilities and a passion for staying updated with the latest ASO trendsStrong analytical skills and a data-driven mindsetExcellent in handling multiple responsibilities & tasks within tight deadlinesUnderstanding of Apple and Google app store algorithmsUnderstanding of mobile app performance and development specificationsExperience working with designers for graphic optimisationProficiency in English is essential, knowledge of Russian is a plusAdditional Skills PreferredProficiency or experience in SEO, SMM, SEM, ASA, or other digital marketing channels is highly desirableExperience in a financial company or within the financial niche would be a significant plusBenefitsWe offerWork in a fun and friendly environmentCompetitive salary available in euro / cryptoQuarterly Bonus based on Company Performance21 working days of annual leave plus public holidaysUdemy for Business Unlimited Membership and Language training coursesThe opportunity to excel in your professional career Please send your CV in English, your portfolio and showreel along with the application.Libertex Group is an equal opportunity employer, fostering an inclusive and diverse environment. We do not discriminate based on any characteristic protected by the law. Candidate privacy is respected, and all data is securely stored and used solely for recruitment purposes, in line with GDPR and our internal policies. Unsuccessful applicants may have their data retained for future opportunities unless deletion is requested.Originally posted on Himalayas