Content Writer / Copywriter

**Job Title:** Content Writer / Copywriter **Position Type:** Full\-Time, Remote **Working Hours:** U.S. client business hours (with flexibility for deadlines and content calendars) **About the Role:** Our client is seeking a Content Writer / Copywriter to create compelling, high\-quality content that informs, engages, and converts. This role involves producing blog posts, landing pages, ad copy, sales collateral, and thought leadership content. The Writer ensures all outputs are on\-brand, SEO\-friendly, and aligned with marketing and sales objectives. **Responsibilities:** * **Content Creation:** * + Write long\-form and short\-form content including blogs, case studies, whitepapers, newsletters, and web pages. + Produce copy for ads, email campaigns, and sales collateral. + Ensure all content aligns with brand voice, style, and tone. * **SEO \& Optimization:** * + Research keywords and incorporate SEO best practices into writing. + Collaborate with SEO specialists to optimize for search intent and ranking. + Update existing content to maintain freshness and relevance. * **Research \& Subject Expertise:** * + Conduct in\-depth research on industry topics, competitors, and trends. + Interview subject matter experts (SMEs) for thought leadership content. + Translate complex topics into clear, engaging copy. * **Editing \& Quality Assurance:** * + Proofread for grammar, clarity, and consistency. + Ensure deliverables are accurate, plagiarism\-free, and error\-free. + Maintain content calendars and deliver work on time. * **Collaboration:** * + Work with designers, marketers, and sales teams to align copy with visuals and campaigns. + Incorporate stakeholder feedback into revisions while maintaining brand integrity. * **Performance Tracking:** * + Monitor content performance using Google Analytics, HubSpot, or similar tools. + Provide recommendations to improve engagement, conversions, and SEO rankings. **What Makes You a Perfect Fit:** * Strong storyteller with a flair for persuasive and engaging writing. * Skilled at tailoring tone and style for different audiences and formats. * Organized multitasker who can manage multiple assignments and deadlines. * Curious researcher who thrives on learning new industries and topics. **Required Experience \& Skills (Minimum):** * 2\+ years professional writing or copywriting experience. * Portfolio of content across multiple formats (blogs, web copy, ads, collateral). * Proficiency with Microsoft Office/Google Workspace. * Strong research and editing skills. **Ideal Experience \& Skills:** * Background writing for B2B SaaS, marketing agencies, or professional services. * Familiarity with SEO tools (SEMrush, Ahrefs, Clearscope). * Experience writing conversion\-focused copy (ads, landing pages, email sequences). * Knowledge of content management systems (WordPress, HubSpot). **What Does a Typical Day Look Like?** A Content Writer / Copywriter’s day revolves around producing high\-qua