Franchise Business Consultant – Northern California

WHO WE AREWe’re not in the wing business. We’re in the flavor business. It’s been our mission to Serve the World Flavor since we first opened in 1994, and we’re just getting started. 1997 saw the opening of our first brand partner operated Wingstop location, and by 2002 we had served the world one billion wings. It’s flavor that defines us and has made Wingstop one of the fastest growing brands in the restaurant industry. Above all else – our success is largely due to our people and our core values, or what we call The Wingstop Way of being entrepreneurial, service-minded, fun, and authentic. We believe having a strong people foundation centered on these collective values creates a crave-worthy culture and talented team, as well as ensures our brand is poised for accelerated growth. We all win together.WHAT WE'LL NEEDWe’re not in the wing business. We’re in the flavor business. Our mission is to Serve the World Flavor by building a best-in-class restaurant system powered by strong operators, disciplined execution, and consistent guest experiences.Our franchise system is the engine of our growth. The field organization plays a critical role in ensuring that every restaurant operates with clarity, consistency, and accountability. The Franchise Business Consultant I (FBC I) is the frontline field operator responsible for driving execution across a portfolio of franchised Wingstop restaurants. This role serves as the primary business partner to Brand Partners, ensuring: Consistent execution of operating standards Clear visibility into business performance Disciplined routines that drive accountability Timely identification and resolution of performance gaps This is not a coordination role. This is a performance execution role focused on improving how the business runs day-to-day. Performance Execution and Visibility Monitor Same Store Sales, guest experience metrics, and operational KPIs Identify performance gaps and implement structured improvement plans Establish and maintain disciplined business routines, including: Weekly performance check-ins Quarterly Business Reviews (QBRs) Drive follow-through on commitments and ensure accountability Maintain clear and consistent visibility into restaurant performance Operating Standards and Brand Discipline Ensure execution of brand standards across: Speed Accuracy Hospitality Food quality Reinforce compliance with franchise agreements and operational expectations Drive adoption and execution of enterprise initiatives, including: Loyalty programs SmartKitchen Training platforms Protect the brand across food safety, operations, and guest experience Franchise Partnership and Influence Build strong, trust-based relationships with Brand Partners Influence performance through operational expertise and clear communication Deliver direct, actionable feedback aligned to business results Hold partners accountable to agreed-upon actions and commitments Escalate performance or compliance issues when necessary Cross-Functional Coordination Partner with cross-functional teams, including: Development Marketing Training Supply Chain Finance Technology Support new restaurant openings and ensure operational readiness Provide field-based insights to inform enterprise decision-making What Success Looks Like Sustained improvement in Same Store Sales across portfolio Reduced variability between high- and low-performing restaurants Consistent execution of brand standards Strong adoption and execution of enterprise initiatives Effective QBR cadence and structured business routines Clear accountability and follow-through from Brand Partners WHAT YOU'LL NEED 4–7 years of multi-unit restaurant operations experience, preferably in a franchise environment Strong operational expertise with the ability to diagnose and resolve performance issues Financial acumen with ability to interpret restaurant-level metrics and trends Proven ability to influence without direct authority Strong organizational and prioritization skills Ability to manage multiple priorities in a fast-paced environment Willingness to travel extensively within assigned region Although this role is remote, we do need this candidate to reside in San Francisco or the greater Bay Area. WHO YOU ARE No job is too small. You recognize that the real work happens in the restaurants, and everything we do should support their success. You stay humble, roll up your sleeves, and always look for ways to help. You learn from others and contribute wherever you can. You care deeply about doing great work and driving results. You’re curious, ask questions, and seek out opportunities to improve. You don’t just point out problems—you bring solutions, ideas, and perspectives that move the team forward. You take full responsibility for your work and see things through to completion. You aren’t afraid to fail because you know that failure is a part of learning and growth. You take action,