Lease-Up Marketing Manager (Real Estate) Global

Job OverviewWe're hiring a proactive, results-driven Lease-Up Marketing Manager to lead marketing and operations for multifamily lease-up projects. You'll drive occupancy growth by building high-performing marketing systems, boosting property visibility, and supporting leasing operations from launch through stabilization.The ideal candidate has hands-on experience with apartment lease-ups, digital marketing, property branding, lead generation, and occupancy growth strategy. You know what it takes to launch or reposition a property, generate qualified leasing leads, and improve lead-to-lease conversion through both digital and traditional marketing channels.This is a great opportunity for someone who loves combining real estate operations, marketing strategy, AI tools, and automation to deliver measurable, revenue-driving results.Core TaskLead marketing strategy for multifamily lease-up projects from launch through stabilizationBuild and execute marketing plans that drive occupancy growth and qualified leasing leadsManage and optimize Google Ads campaigns for apartment communitiesOptimize Google Business Profiles to improve local search visibility and lead generationManage and update WordPress property websites and landing pagesCoordinate listing syndication across apartment listing platforms and rental sites (ILS)Create and manage Facebook and Instagram advertising campaignsSupport property branding, repositioning, and ongoing marketing improvementsBuild and optimize lead nurturing workflows using GoHighLevel or similar CRM/marketing automation platformsImplement AI-driven automations to improve marketing efficiency and leasing workflowsTrack campaign performance, occupancy trends, and marketing KPIs, and recommend data-backed improvementsCoordinate with property managers, leasing teams, vendors, and external marketing partnersSupport project coordination, reporting, documentation, and administrative tasks as neededCreate and maintain SOPs for marketing and leasing processesMust-Haves3+ years of experience managing lease-up marketing for multifamily real estate propertiesProven track record of increasing occupancy through digital marketing initiativesStrong hands-on experience running Google Ads campaignsExperience managing and updating WordPress websitesExperience optimizing Google Business Profiles for local visibilityExperience managing Facebook and Instagram ad campaignsFamiliarity with apartment listing syndication platforms (ILS)Experience with CRM/marketing automation tools such as GoHighLevel or similarExperience implementing AI tools or automations to streamline marketing workflowsStrong project management and organizational skillsExcellent written and verbal English communication skills (C1/C2 level)Strong analytical mindset comfortable interpreting marketing data to improve campaign performanceAbility to work independently in a fast-paced, fully remote environmentAbility to work full-time during CST business hoursNice-to-HavesExperience with multifamily property management companiesExperience rebranding apartment communities or commercial propertiesBackground in SEO or local search optimizationProficiency with Canva or Adobe Creative SuiteExperience with email marketing platforms such as Mailchimp or Constant ContactFamiliarity with HubSpot, ClickUp, Monday.com, Asana, or similar project management tools Originally posted on Himalayas