Social Media Specialist

**SOCIAL MEDIA SPECIALIST** **Location:** Remote — Anywhere in the USA **Company:** Seeking.com **Department:** Marketing **Reports To:** Marketing Manager **Type:** Full\-Time, Exempt **Compensation:** $65,000 – $85,000 annually (based on experience and portfolio strength) **About Seeking** ================= Seeking.com is the world’s largest premium dating platform.Our business is as much data science and AI as it is storytelling, creative execution, and the science of human connection. We are scaling our marketing organization rapidly across Digital, Lifecycle, and Growth — spanning Advertising, Media Buying, Creative, Content Production, Copywriting, Videography \& Editing, Multimedia Graphics, Social Media, and SEO. **The Role** ============ We need a Social Media Specialist who owns the entire content pipeline — strategy, capture, edit, publish, and measure — and can either execute solo for a small production or lead a small team for a larger one. This is a hands\-on role. You will help plan the calendar, write the captions, run shoots, cut the video, post it, respond to the comments, read the numbers, and come back with a better plan the next day. You don’t need a huge team around you to execute. You’re proactive, collaborative, creative, and excited to both create content yourself and help guide a growing social team to make each campaign stronger than the last. **Why This Hire Matters** ========================= Social is one of the highest\-leverage surfaces. We are looking for an operator who is great at every step of the pipeline and can produce at the volume and velocity modern social demands. If you’re someone who loves turning ideas into content and thrives in a fast\-moving creative environment, this role could be a great fit. We’re looking for someone who can think strategically, create confidently, and help bring campaigns to life across platforms — from Reels and TikToks to carousels, event content, and influencer moments. **What You’ll Own** =================== **Key Responsibilities** **Content Creation \& Strategy** * Coordinate, create, publish, and optimize social content across TikTok, Instagram, Pinterest, Facebook, YouTube and emerging platforms * Develop and manage detailed content calendars for multiple platforms, ensuring consistent and timely posting * Write engaging, on\-brand captions and copy tailored to each platform’s audience and tone * Repurpose and adapt content to maximize reach and performance across channels * Ensure all content aligns with brand voice, visual standards, and campaign objectives * Stay ahead of trends in social formats, sounds, memes, and storytelling styles * Experiment with new formats, transitions, hooks, and creative approaches to improve engagement and performance * Collaborate closely with internal teams, creators, and editors to execute social campaigns and maintain publishing cadence **Community Management \& Engagement** * Schedule and publish conte