Marketing Growth Manager, Global Programs
Sonatype
4h ago
0MarketingUnited Stateshimalayas
Growth-Marketing-ManagerGrowth-Program-ManagerSenior-Manager-Of-Growth-MarketingGrowth-Marketing-LeadGrowth-Marketer-ManagerGrowth-ManagerManager
Job Description
Role OverviewSonatype is hiring a Marketing Growth Manager to own and optimize our external pipeline generation partners. This person will be accountable for driving campaigns, qualified meetings, pipeline creation, and continuous improvement across inbound and outbound demand motions.What You Will DoOptimize pipeline generation programs, drive inbound and outbound pipeline generation, modernize execution with AI and automation, improve messaging, targeting, and conversion, and manage metrics, reporting, and cadence.Why It Might Be a FitThis role is ideal for someone who is revenue-oriented, analytical, and excited to explore how AI, automation, agentic workflows, and modern GTM tools can improve sales development.Requirements5+ years of experience in B2B SaaS growth marketing, demand generation, revenue marketing, GTM operations, pipeline generation, sales development operations, or related revenue growth functionsExperience supporting pipeline generation, revenue programs, demand generation, sales development operations, GTM program management, and/or external pipeline generation partnershipsStrong understanding of pipeline generation across inbound follow-up, outbound prospecting, ABM, campaign follow-up, nurture, and sales handoffDemonstrated ability to manage toward revenue outcomes, not just activity metricsExperience partnering with Sales on account priorities, personas, outreach strategy, meeting qualification, and pipeline expectationsStrong analytical skills and comfort working with funnel metrics, conversion data, Salesforce reports, campaign performance, and pipeline attributionHands-on experience with GTM systems such as Salesforce, HubSpot, Gong, sales engagement platforms, enrichment tools, intent data, AI research tools, or outbound automation platformsTrack record of experimentation, iteration, and using data to improve conversionStrong communication skills, including writing clear briefs, performance summaries, campaign instructions, and executive updatesHigh ownership mentality, strong operational discipline, and comfort holding internal and external teams accountableBenefitsCompany Wellness WeekPaid Volunteer Time Off (VTO)Parental leaveDiversity and inclusion working groupsFlexible working practicesOriginally posted on Himalayas
