Marketing Data Analyst (EU)

Our client is an international product-based IT company specializing in the iGaming industry.Founded in 2014, the company quickly became a leader in the CIS region and is now expanding globally.We are currently looking for a Middle Data Analyst.📋 Key responsibilities and your contribution:Multi-channel performance tracking: analyze the efficiency of diverse traffic sources using ROI, ROMI, and LTV metrics Quality control: contribute to the development of monitoring systems to detect traffic anomalies and low-quality affiliate leads Insight automation: design and maintain scalable dashboards in our BI tool that empower stakeholders to make real-time bidding and budget decisions Experimentation: lead the analytical side of A/B testing for landing pages and creative strategies, ensuring statistical significance and actionable results Utilize SQL to manipulate and analyze data efficiently Collaborate with teams to support product and marketing initiatives with data insights Conduct advanced data analysis to uncover insights that will inform business strategies 📚 Your qualifications:2+ years of experience in Data or Marketing Analytics (preferably iGaming experience) Demonstrated experience in delivering actionable insights and data-driven recommendations Proven ability to independently tackle complex data analysis tasks Strong communication skills and business mindset Proficiency in BI tools, with a preference for candidates with Tableau knowledge Strong practical knowledge and experience with SQL and other databases ➕ Nice to have:Familiarity with Google Analytics, Google Tag Manager Knowledge of web/product analytics to see how acquisition traffic converts within the funnel — Experience with GBQ data stack and GitBenefits:⭐ Days of recovery: 20 paid vacation day per year and unlimited sick leave days. ⭐ Health: corporate medical insurance, a company psychologist and a Cafeteria of Benefits for personal wellness choices. ⭐ Education: a variety of foreign languages course for you to choose from. Also we are open for your development and you can choose different courses /training for improving your skills. ⭐ Compensation: additional benefits that can be used according to company policy, e.g. paid business trips, international conference opportunities, lunch perks at our offices etc. ⭐ Work Environment: work remotely or from one of our offices in Cyprus, Portugal, Poland, equipped with the equipment you’ll need for success.Originally posted on Himalayas