Digital Marketing Specialist

**About Offshore Launch:** Offshore Launch is a staffing agency that specializes in helping small business owners scale their operations with the top 1% of global remote talent. We are a people\-centered agency with a passion for leaving every person and business in a better position than we found them. **Why Join Offshore Launch?** * Impact the growth and success of small and medium\-sized businesses. * Work in a people\-first, remote environment that values growth and ongoing development. * Access comprehensive benefits that include HMO, PTO, professional development, and an overall emphasis on teamwork and collaboration. * Contribute to a culture that values partnership, service, and excellence. Quite simply: our mission is for you to earn more every single year. And we back you up to make that happen. **Your Mission** As our **Digital Marketing Associate**, your mission is to turn an already trusted plumbing brand into a growth engine. You’ll build and run the marketing systems that help homeowners in Central Texas discover, trust, and choose us. This isn’t a churn\-and\-burn social media job. It’s a hands\-on, results\-driven performance marketing role where your work drives measurable growth through better ads, stronger local SEO, and smarter customer engagement. **Responsibilities:** --------------------- **Primary:** * Manage and optimize paid ads (primarily Google PPC/LSA). * Manage and optimize Google Business Profile and map pack SEO. * Manage local social profile presence (Facebook, Nextdoor, LinkedIn). * Feed the content engine to boost local SEO (blogs, new service pages). **Secondary:** * Execute email and text marketing campaigns to existing customers. * Update directory listings monthly. **You'll Love This Role If You:** --------------------------------- * 3\+ years of hands\-on experience managing Google Ads (Meta Ads a plus). * Strong skills in reporting, monitoring, and optimizing ad performance. * Experience with CRMs, Excel/Sheets, and marketing dashboards for KPI tracking. * Confident in managing Google Business Profile and other social platforms. * Proactive and resourceful — able to adapt quickly to algorithm and feature changes. * Detail\-oriented and data\-driven with a focus on accuracy and iteration. * Excellent English (verbal and written) — smart, conversational, able to match brand tone. * Curious and eager to test, learn, and improve processes. * Fast learner who cares about measurable results. **Schedule:** 9AM \- 5PM CST **Compensation \& Benefits (to be provided by Offshore Launch):** * $1400 \- $1900/mo. depending on experience * $500 bonus at 90 days * Up to 150% of one months salary in annual bonus * 13th month pay * 10 Days PTO * Comprehensive HMO policy, including dependents. * Annual continuing education budget to support professional development **Note:** The Client is not involved in compensation or benefits. As an employee of Offshore Lau