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Part-Time Paid Social Media Buyer - Ecommerce
LingoDodo
14h ago
0$46k - $62kMarketingFolsom, CA, USjobspy_indeed
remoteindeed
Job Description
Part\-Time Paid Social Media Buyer \- In Person
Location: Folsom, CA
Schedule: Part\-time, in person, 15\-25 hours per week
Pay: $22\-$30/hour, depending on experience
About LingoDodo
LingoDodo creates premium screen\-free language learning toys for children. We sell direct\-to\-consumer through Shopify and are looking for a hands\-on paid social person to help us profitably grow our ecommerce sales.
This is an in\-person role at our Folsom office. This is not a remote position.
Position Overview
We are looking for a part\-time Paid Social Media Buyer who has real experience running ecommerce ads, especially on Meta/Facebook and Instagram.
The right person should be comfortable inside Meta Ads Manager, understand ROAS, CPA, CTR, CPM, frequency, creative testing, retargeting, and daily optimization. We are not looking for a general social media manager or video editor. We already have a content team creating videos and ads. This role is focused on launching, monitoring, testing, and improving paid ad performance.
Responsibilities
* Manage and optimize Meta/Facebook and Instagram ad campaigns
* Launch new ads using creative assets provided by our content team
* Monitor daily performance including spend, revenue, ROAS, CPA, CTR, CPM, and frequency
* Identify winning ads and recommend budget increases
* Identify losing ads and recommend when to turn them off
* Build simple daily and weekly performance reports
* Help create a structured testing plan for hooks, offers, audiences, and creatives
* Work with our content team to request new ad variations based on performance
* Support TikTok Ads, Google Ads, and YouTube Ads over time if qualified
* Help improve tracking, attribution, and campaign organization
Requirements
* Hands\-on experience managing Meta Ads for ecommerce
* Experience with Shopify or direct\-to\-consumer brands preferred
* Ability to explain campaign performance clearly and simply
* Strong understanding of ROAS, CPA, MER, CTR, CPM, frequency, and conversion tracking
* Comfortable making daily optimization recommendations
* Detail\-oriented, organized, and accountable
* Must be able to work in person at our Folsom office
Nice to Have
* TikTok Ads experience
* Google Ads or Performance Max experience
* YouTube Ads experience
* Klaviyo/email marketing experience
* Experience with UGC\-style creative testing
* Experience working with small ecommerce brands
This Role Is Not For Someone Who
* Only has experience posting on social media
* Only has video editing experience
* Has never managed paid ad budgets
* Wants to learn Meta Ads from scratch
* Is uncomfortable being measured by performance
* Wants a fully remote position
To Apply
Please include a short note answering these questions:
* What ecommerce ad accounts have you personally managed?
* What platforms have you managed ads on?
* What monthly ad budget have you managed?
* What metrics do you check daily?
* How do you decide when to scale or kill an ad?
* Have you
