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The Kraft Heinz Company

Media and Digital Manager

The Kraft Heinz Company

5d ago

0ManagementGermanyhimalayas
Digital-MarketingMedia-ManagementMarketing-ManagerDigital-MediaSocial-Media-MarketingMid-level

Job Description

Job DescriptionMedia and Digital Manager (EPDM)Key responsibilities — MediaLead day-to-day media and digital implementation with local marketing teams (excluding UK), working closely with Carat and Kitchen; focus on Germany as a priority market. Manage productivity across EPDM markets through collaboration with internal and external stakeholders. Support development of media briefs for Germany, BLX and Nordics. Lead the audit process across EPDM markets, with primary focus on Germany. Work with Kitchen & Carat teams on always-on social activity (Smartly). Support JBP realisation by collecting data and feedback from markets and developing a test-and-learn agenda, including implementation of AI-powered solutions. Key responsibilities — Cross-team working and other areasWork closely with the wider Marketing and PODs teams to implement the EPDM strategy. Ensure key campaign messages are consistently used and maximised across media and digital channels. Support excellence and capability building through a media training agenda. Working relationships and stakeholdersInternal: Local marketing teams across EPDM markets, wider Marketing & PODs teams. External: Carat and Kitchen agencies/partners, other external stakeholders supporting media execution. Location(s)Homebased - GermanyKraft Heinz is an Equal Opportunity Employer – Underrepresented Ethnic Minority Groups/Women/Veterans/Individuals with Disabilities/Sexual Orientation/Gender Identity and other protected classes.Originally posted on Himalayas