Content Manager (UK remote)

About Parcelhero GroupParcelhero Group, founded in 2003, is a leading UK parcel delivery price comparison site, attracting over 5 million visitors annually. As a dynamic and forward-thinking technology company with over 130 remote employees worldwide, we are on a strong growth trajectory.Driven by our commitment to innovative solutions and exceptional customer care, we offer excellent career growth opportunities, particularly as we continue to expand rapidly. We are now launching our new product, Parcelhero Pro, for DTC e-commerce merchants across the UK and the USA. This cutting-edge platform will empower retailers to streamline their shipping and fulfilment operations.Our remote-first culture is collaborative and innovative, where every voice is heard, and we encourage initiative, adaptability, and ownership. If you're a dynamic and ambitious individual seeking a forward-thinking team, Parcelhero is the ideal fit.Our Core Values: Committed to Quality | Create Amazing Experiences | Putting People First | Welcome Feedback | Inform, Educate, Innovate | Work Hard, Play HardAbout the RoleThis is a broad, execution-heavy content role for a small, fast-moving marketing team. You will own the full content output for Parcelhero Group: website copy, blog, ebooks, social media, and review platform management. You will also be the primary owner and operator of our CMS, Storyblok, responsible for publishing, maintaining, and expanding content across four current websites and a growing portfolio of multi-tenant sites across the UK, USA, Germany, France, and the Netherlands.This is not a single-channel role. You will write, publish, manage, and optimise across every content touchpoint the marketing team owns. You will use Claude as your primary AI writing tool and are expected to use it actively to produce volume and quality that a single person in a lean team needs to deliver. If you are looking for a role focused exclusively on social media or exclusively on writing, this is not it. If you want to own the full content picture for a growing technology company and make a visible, measurable difference, this is the role for you.What You Will OwnCMS and Website Content Management (Primary Priority)Storyblok ownership: Own day-to-day content management in Storyblok across all active Parcelhero Group websites. Publish, update, and maintain page content, components, and landing pages with accuracy and speed.Multi-tenant website expansion: As we roll out localised websites for the USA, Germany, France, and the Netherlands, you will be responsible for building out and maintaining content across each locale within the CMS. This includes adapting copy for regional audiences, managing translated content, and ensuring structural consistency across all sites.Technical content hygiene: Ensure all published content meets SEO and technical standards: correct URL structures, meta titles, meta descriptions, image alt text, canonical tags, heading hierarchy, and internal linking. You own the quality of what goes live.CMS governance: Maintain a clean, well-organised CMS environment. Create and enforce content templates, naming conventions, and publishing workflows so the team can scale without quality degradation.SEO, GEO, and AEOOn-page SEO: Own on-page optimisation across all Parcelhero Group websites. This includes keyword targeting, metadata, structured data, URL hygiene, alt text, and internal link architecture.GEO and AEO: Understand and implement strategies for Generative Engine Optimisation and Answer Engine Optimisation. As AI-powered search surfaces become primary discovery channels, our content must be structured and written to perform within them. You will lead this effort.Content performance: Track and report on content performance using GA4 and Search Console. Use data to inform what to create, update, retire, or repurpose.Content CreationPrimary writer: Write and produce all marketing content for the team, including blog posts, website page copy, ebooks, guides, case studies, social media posts, email copy, and ad copy. You will use Claude as your primary writing tool and are expected to produce high-quality output at volume.Blog management: Manage and publish the Parcelhero blog. Pitch and manage third-party placements in e-commerce and logistics media.Content editing: Review and edit content produced by other team members, including sales and product, to ensure consistency with brand voice and messaging.Content calendar: Develop and maintain a content calendar that supports campaign launches, product milestones, and always-on SEO priorities.Social MediaChannel ownership: Own and manage all Parcelhero Group organic social media channels. This includes content planning, copywriting, visual briefing or creation in Canva, scheduling via Hootsuite, and community management.Posting cadence: Maintain a consistent, high-frequency posting schedule across relevant platforms. This is an active, high-output channel, not a weekly task