Senior Copywriter (Editorial & Strategy Focus)

Senior Copywriter (Editorial \& Strategy Focus) Most marketing copy today is “fine.” Technically correct. Grammatically sound. Even SEO\-optimized. And completely forgettable. We’re not looking for someone who can produce more of that. We’re looking for a writer who can **tell the difference between acceptable copy and effective copy—and knows how to close that gap.** **About the Role** This is not a high\-volume content production role. It’s an editorial and strategic role focused on improving the quality, clarity, and effectiveness of messaging across our client work—especially in an AI\-assisted environment. You’ll spend as much time **editing, refining, and challenging content** as you will writing it. You’ll work across campaigns, websites, and content initiatives for financial institutions and other regulated industries—helping translate complex topics into clear, persuasive, and human communication. **What You’ll Actually Do** * Write and refine marketing copy across web, email, social, and campaign assets * Edit and elevate existing content—often AI\-assisted drafts—into clear, effective, on\-brand messaging * Identify when copy is “technically correct” but strategically weak—and fix it * Collaborate with strategists, designers, and account teams to align messaging with audience, intent, and business goals * Maintain and enforce brand voice across multiple clients and contributors * Translate complex financial concepts into simple, accurate, and engaging communication * Apply SEO/GEO best practices without sacrificing clarity or quality **How You Think (This Matters More Than Tools)** * You can quickly spot the difference between copy that *works* and copy that just *exists* * You understand why something is being written—not just what it says * You are comfortable questioning and rewriting work that doesn’t meet the bar * You value clarity, tone, and intent over volume and speed **What You Bring** * 4\+ years of professional writing experience (agency experience strongly preferred) * Proven experience writing for financial institutions, fintech, or other regulated industries * Strong editorial instincts and line\-editing skills * Ability to distill complex topics into clear, audience\-friendly messaging * Solid understanding of SEO/GEO and content strategy * Experience working in WordPress or similar CMS platforms * Strong research, organization, and time management skills Benefits: * 401(k) matching * Health insurance * Paid time off * Retirement plan * Unlimited paid time off Experience: * professional writing: 4 years (Required) Work Location: Remote