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Amgen

TEZSPIRE Associate Director of Marketing, Consumer

Amgen

1d ago

0$161k - $190kMarketingUnited Stateshimalayas
Marketing-DirectorHealthcare-MarketingPharmaceutical-MarketingConsumer-MarketingBrand-ManagementDirector

Job Description

Career CategoryMarketingJob DescriptionAt Amgen, if you feel like you’re part of something bigger, it’s because you are. Our shared mission—to serve patients living with serious illnesses—drives all that we do.Since 1980, we’ve helped pioneer the world of biotech in our fight against the world’s toughest diseases. With our focus on four therapeutic areas –Oncology, Inflammation, General Medicine, and Rare Disease– we reach millions of patients each year. Amgen is advancing a broad and deep pipeline of medicines to treat cancer, heart disease, inflammatory conditions, rare diseases, and obesity and obesity-related conditions. As a member of the Amgen team, you’ll help make a lasting impact on the lives of patients as we research, manufacture, and deliver innovative medicines to help people live longer, fuller happier lives.Our award-winning culture is collaborative, innovative, and science based. If you have a passion for challenges and the opportunities that lay within them, you’ll thrive as part of the Amgen team. Join us and transform the lives of patients while transforming your career.At Amgen, the Marketing Associate Director at Amgen leads the development and implementation of strategic marketing plans and activities. They coordinate with other departments, analyze market trends and consumer behavior, and align marketing efforts with the overall company goals.What you will doThe TEZSPIRE Associate Director of Marketing will serve as the strategic engine behind Direct-to-Consumer (DTC) excellence, collaborating with our co-promote partners at AstraZeneca in leading end-to-end campaign activation, driving launch readiness, and translating performance into measurable business impact. This leader will operate at the intersection of strategy, creativity, analytics, and execution to ensure every campaign not only launches successfully—but performs powerfully.Specific Responsibilities:Strategic DTC LeadershipShape and champion the DTC vision, ensuring strategy is clearly articulated, seamlessly executed, and fully aligned to brand and franchise priorities.Anticipate evolving brand needs and build campaigns that are differentiated, insight-driven, and tailored to maximize impact across channels.Serve as the central DTC connector and strategic lead across Amgen and AZ, ensuring alignment, clarity, and momentum.Cross-Functional & Media LeadershipPartner across functions and with AZ counterparts to elevate creative quality, media precision, and performance rigor.Drive best-in-class media strategy, execution, measurement frameworks, and KPI governance.Proactively identify risks, remove barriers, and course-correct in real time to maximize impact and ROI.Performance Storytelling & Executive InfluenceTranslate complex analytics into clear, compelling narratives.Deliver executive-ready insights that inform decisions, inspire confidence, and drive strategic alignment.Elevate performance reporting from data recaps to forward-looking business recommendations.Patient Access & Impact AccelerationAct as the quarterback for patient access integration, ensuring access strategies are embedded early and amplified through DTC efforts.Identify innovative opportunities to enhance access visibility and drive meaningful patient impact.WinWhat we expect of youWe are all different, yet we all use our unique contributions to serve patients. The professional we seek is a candidate with these qualifications.Basic Qualifications:Doctorate degree and 3 years of Marketing experienceORMaster’s degree and 5 years of Marketing experienceORBachelor’s degree and 7 years of Marketing experienceORAssociate’s degree and 12 years of Marketing experienceORHigh school diploma / GED and 14 years of Marketing experiencePreferred Qualifications:• Prior marketing and/or agency experience in healthcare• Experience creating marketing materials and taking them through internal review• Knowledge of the market research process and principles• Expertise working across multiple projects and managing multiple external vendors• Strong planning, project management, communication, and organization skills• Team-oriented attitude and excellent collaboration skills• Experienced in managing tactics through the regulatory approval process• Proficient in Microsoft Office• Professional, proactive demeanor• Strong interpersonal skills• Excellent written and verbal communication skills• Requires approximately 15-20% travelThriveWhat you can expect of usAs we work to develop treatments that take care of others, we also work to care for our teammates’professional and personal growth and well-being. In addition to the base salary, Amgen offers a Total Rewards Plan comprising health and welfare plans for staff and eligible dependents, financial plans with opportunities to save towards retirement or other goals, work/life balance, and career development opportunities including:Comprehensive employee benefits package, including a Retirement and Savings Plan with generous company