Marketing&Event Manager

This role is responsible for marketing communication activities for Lyreco Hungary and B2B marketing for Nespresso Professional products in Hungary. You will be part of a regional CASH Marketing team, working in an international and collaborative environment.What will be your responsibilities/daily tasks?Lyreco related tasks:Lead PR activities with selected B2B media, selection of media, coordination, executing yearly planOrganize local B2B events and coordinate Lyreco’s presence at major fairs and conferencesPlan and deliver B2B marketing activations to drive brand awareness, customer acquisition, and retention in HungaryMonitor market trends, competitors, and key B2B media, PR, and event platformsHelp and support to create and coordinate content for social media (LinkedIn, Facebook), webshop, and newsletters in collaboration with internal teams and agenciesImplement POS and promotional materials and support product campaignsTrack performance, evaluate results, and share insights with internal stakeholders, work closely with Sales, Digital, Product, MarCom teams, and external partnersNespresso related tasksSupport B2B marketing activities for Nespresso Professional in Hungary, where Lyreco is the exclusive distributorLead the planning and execution of local B2B activations, including digital and social media campaigns, events, product promotions, and POS materialsOrganize and deliver B2B events in the Hungarian marketHelp and support to create and coordinate content for digital channels (website, blog, LinkedIn, direct mail) in close with the Content Marketing and Digital teamsImplement local POS materials (brochures, leaflets, event assets)Execute product promotion campaignsWhat makes you successful?5+ years of marketing experiencepreferably in B2B with strong expertise in brand communication, events, digital and social media, and content creationProven ability to independently own and deliver end-to-end marketing activities in a hands-on, one-person marketing role in HungaryCreative yet structured thinker, able to turn ideas into execution without support resourcesExcellent prioritization, project, and time-management skills, managing multiple initiatives in parallelStrong stakeholder coordination skills, working closely with Sales, Digital, Product teams, agencies, and regional/international partnersProactive, reliable, and comfortable taking ownership and decisionsFluent English with strong presentation and communication skills for senior internal and external stakeholdersWillingness to travel monthly to the regional HQ in Pezinok, Slovakia (2 days / month), while otherwise working remotely from a home office and attending local meetings in the Budapest office as neededWhy should you work with us?Motivating and competitive salary with annual bonusGreat team support and an open, collaborative company culturePart of the high-performing CASH Marketing team with opportunities to work on cross-country projects and grow your skillsDiverse, creative, and innovative scope of workFlexible working arrangements: home office, Budapest office, and regular monthly travelCommitment to sustainability and social responsibilityAdditional benefits: Employee Assistance Program, Szép Card, and discounted Lyreco productsPool car usage for work-related trips to SlovakiaOriginally posted on Himalayas