Partner Marketing Manager

Partner Marketing Manager – SDO & Reseller Programs Location: Remote - US Reports To: Head of Product Marketing: Engineering Intelligence About Accuris Accuris is transforming how engineering organizations access, apply, and operationalize critical technical intelligence. Our Engineering Intelligence platform helps global manufacturers, aerospace leaders, automotive innovators, energy companies, and industrial enterprises accelerate product development, reduce risk, and improve compliance through trusted standards, engineering workflows, and connected intelligence. With deep relationships across standards development organizations (SDOs), technology partners, and resellers, Accuris is building the future of Engineering Intelligence. Role Overview We are seeking a highly collaborative and execution-oriented Partner Marketing Manager - SDO & Reseller Programs to lead and scale marketing efforts across two strategic partner ecosystems:Standards Development Organizations (SDOs) and publishing/content partnersReseller and channel partners supporting the growth of our Engineering Intelligence solutions globallyThis is a highly visible role that blends partner marketing, go-to-market execution, enablement, campaign development, and relationship management. The ideal candidate understands how to market through partners, support co-selling motions, and build scalable programs that drive awareness, pipeline, and revenue. The role will work cross-functionally with Sales, Product Marketing, Partner Management, Regional Marketing, and Executive Leadership. Key Responsibilities SDO & Content Partner MarketingDevelop and execute joint marketing programs with SDO and publishing partnersCreate co-branded campaigns, webinars, customer stories, thought leadership, and launch activitiesSupport strategic partner communications and relationship-building initiativesHelp position Accuris as a trusted technology and workflow partner to the standards ecosystemCoordinate partner participation at industry events, advisory boards, and customer engagementsDrive partner awareness of new platform capabilities and innovation initiativesReseller & Channel MarketingBuild and execute reseller marketing programs to support pipeline generation and revenue growthDevelop scalable reseller enablement materials including:o Messaging guides o Campaign toolkits o Sales presentations o Battlecards o Social content o Email templates o Webinar kitsSupport reseller onboarding and ongoing go-to-market readinessPartner with Sales and Channel teams on co-selling campaigns and account-based initiativesHelp establish marketing best practices, MDF usage guidance, and performance tracking for partnersIdentify opportunities to improve reseller engagement, activation, and market visibilityCampaigns & Demand GenerationLaunch and manage integrated marketing campaigns across digital, email, webinars, social, and eventsCollaborate with regional marketing teams to localize and scale partner programs globallyMeasure and report on campaign performance, partner engagement, sourced pipeline, and ROISupport partner-related product launches, announcements, and customer communicationsContent & MessagingHelp create compelling messaging around Engineering Intelligence, standards workflows, digital engineering, compliance, and connected engineering ecosystemsWork closely with Product Marketing to align partner messaging with company positioning and platform evolutionEnsure consistency of branding and messaging across partner-facing materialsQualifications Required Experience4–8+ years of experience in partner marketing, channel marketing, alliance marketing, or B2B technology marketingExperience supporting reseller/channel ecosystems and/or strategic partner programsProven ability to execute multi-channel marketing campaignsStrong project management and organizational skillsExcellent written and verbal communication abilitiesExperience working cross-functionally with Sales, Product, and Executive stakeholdersPreferred ExperienceExperience in SaaS, enterprise software, engineering technology, industrial technology, PLM, compliance, or data/analytics marketsExperience in Energy, Aerospace & Defense, and Manufacturing is a plusFamiliarity with standards organizations, technical content ecosystems, or engineering/manufacturing industriesExperience supporting global or international partner programsExposure to account-based marketing (ABM) and channel enablement strategiesWhat Success Looks LikeIncreased reseller engagement and pipeline contributionStronger co-marketing execution with SDO and strategic partnersImproved partner enablement and campaign scalabilityIncreased awareness and adoption of Accuris solutions through partner ecosystemsConsistent delivery of high-quality marketing programs that support company growth objectivesWhy Join AccurisHelp shape a rapidly evolving category at the intersection of engineering, intelligence, AI-enabled workflows, and industrial technologyWo