Brand & Content Marketing Lead - Digital Experience

We are Progress (Nasdaq: PRGS) \- the trusted provider of software that enables our customers to develop, deploy and manage responsible, AI\-powered applications and experiences with agility and ease. We’re proud to have a diverse, global team where we value the individual and enrich our culture by considering varied perspectives because we believe people power progress. Join us as a Brand \& Content Marketing Lead for our Digital Experience group and help us do what we do best: propelling business forward. This will be a remote role working out of your home office in the United States but due to being on a global team, we need folks to be in CST or EST area realistically. At Progress, we help organizations solve complex business challenges with trusted software and exceptional experiences. We're looking for a strategic storyteller, content leader and community builder to help shape how audiences discover, trust and advocate for products within our Digital Experience portfolio. As AI transforms how people research and evaluate technology, influence increasingly comes from trusted voices, communities, customers, creators, and AI\-powered discovery experiences. In this role, you'll drive awareness through compelling content, thought leadership, customer advocacy, influencer relationships and community engagement. You'll help establish as a trusted voice with the Digital Experience space while increasing visibility across traditional and emerging discovery channels. In addition, you will also: **Content Strategy, Storytelling \& Market Narrative** * Lead the development of content and storytelling programs that strengthen awareness, engagement and market perception for products within the Digital Experience portfolio. * Serve as both strategist and creator, personally developing key thought leadership while driving cross\-functional teams to create and publish high\-impact content—including thought leadership, customer stories, blogs, executive content, webinars, and videos. * Help shape and evolve the market narrative, messaging and brand voice across content, community, influencer, and advocacy initiatives. * Define and execute a content and editorial strategy aligned with business goals, product priorities and audience needs. * Serve as both strategist and creator, developing and overseeing high\-impact content across multiple formats including thought leadership, customer stories, blogs, executive content, webinars, videos, social content and educational resources. * Develop compelling narratives that connect customer challenges, industry trends, product innovation, customer success and community voices to strengthen awareness, engagement and market perception. * Partner with Product Marketing and other stakeholders to translate product capabilities, market insights, and customer perspectives into content that resonates with practitioners and decision\-makers. * Measure performance, optimize for business impact, and experiment wi