Growth Marketing Manager

**Innovation Baseball Partners (IBP)** **Location:** Flexible / Remote, Pacific Standard Time hours, with travel to team markets as needed **Employment Type:** Full\-Time**About Innovation Baseball Partners** Innovation Baseball Partners ("IBP") is an ownership group and operating company building a portfolio of independent minor league baseball teams. We believe in the magic of baseball as a force for good. The teams in our portfolio play high\-quality baseball while making strong contributions to their communities, drawing from a spirit of innovation, entertainment, and civic pride.**About the Role** IBP is seeking a **Growth Marketing Manager** to support digital marketing strategy and execution across our portfolio of teams. This person will help each team grow its fan base, sell tickets, promote merchandise, strengthen community engagement, and create a more consistent digital operating system across email, social media, CRM, ticketing, design, content, and reporting. This role is ideal for a hands\-on marketer who can think strategically and also execute quickly. The Growth Marketing Manager will work across team leadership, ticketing, merchandise, partnerships, operations, and creative resources to turn team stories, promotions, games, and community moments into campaigns that drive attendance, revenue, and fan loyalty. This person will collaborate with the local teams, augmenting their deep community knowledge and engagement with smart, data\-driven growth campaigns. **Key Responsibilities** **Digital Strategy \& Campaign Management** Develop and execute digital marketing plans across IBP teams, including game promotion, ticket sales campaigns, theme nights, community events, merchandise drops, sponsorship activations, and fan engagement initiatives. **Email Marketing \& Fan Communication** Own or support email marketing strategy across teams, including newsletters, ticket sales campaigns, promotional announcements, pre\-game communications, post\-game follow\-ups, win\-back campaigns, and segmented fan messaging. **Ticketing \& Revenue Support** Partner with ticketing teams to drive online ticket sales through digital campaigns, promotional offers, landing pages, audience segmentation, and performance tracking. Work closely with Vivenu and other ticketing tools to understand digital sales performance and campaign attribution. **CRM \& Audience Growth** Help organize and improve fan database strategy, including fan/ticketing CRM practices, lead capture, list growth, segmentation, and lifecycle marketing. Build repeatable ways to turn single\-game buyers, community contacts, giveaway entrants, and merchandise customers into long\-term fans. **Creative \& Design Workflow** Organize digital creative across teams, including graphics, email assets, social templates, digital ads, landing page assets, and promotional materials. Ensure teams have usable templates, clear brand standards, and organized cr