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Blue Acorn iCi

AJO Lead Technical Consultant

Blue Acorn iCi

46d ago

0OtherUnited Stateshimalayas
Adobe-Experience-CloudJourney-OrchestrationTechnical-ConsultingSolution-ArchitectureMarketing-TechnologySenior

Job Description

Position Overview The AJO Lead Technical Consultant is a specialized Adobe Journey Optimizer expert responsible for designing, implementing, and validating orchestrated customer journeys that connect real-time data, decisioning logic, and content activation across channels. This role sits at the intersection of AEP, RTCDP, identity, event modeling, segmentation, and message orchestration — bringing use cases to life through production-grade journey configuration inside AJO. You will work closely with Enterprise Architects, AEP/RTCDP consultants, strategists, and Adobe teams to ensure that journeys are scalable, data-driven, compliant, and aligned to business outcomes. Key Responsibilities AJO Journey ImplementationBuild and configure cross-channel journeys, including triggers, events, decision nodes, rules, conditions, and throttling logic.Implement real-time, event-triggered workflows tied to identity and profile attributes.Configure message templates, content fragments, offers, and personalization elements.Validate journey paths, decisioning accuracy, and end-to-end orchestration performance.Data & Decisioning IntegrationEnsure AJO journey logic aligns with RTCDP segments, AEP datasets, and event schemas.Validate AEP event datasets (timestamp, identity, eventType, schema mapping) used as AJO triggers.Connect consent logic, suppression rules, and business constraints to journey decisioning.Utilize AEP Query Service to test journeys, preview events, and validate audience eligibility.Cross-Channel ActivationConfigure email, push, SMS, in-app, and custom-channel actions.Maintain content-to-data alignment via metadata from AEM Assets where applicable.Manage channel-level constraints (frequency caps, quiet hours, channel eligibility).Use Case RealizationTranslate journey strategy and business requirements into technical designs.Build operational workflows connecting: Events → Profiles → Segments → Journeys → Messaging → Reporting.Ensure journey activation supports downstream analytics in CJA.Quality, Governance & TestingConduct QA on journeys: event triggers, identity matches, profile states, eligibility, fallback logic, and message rendering.Validate consent and governance rules inside journey logic.Identify risks tied to latency, event volume, identity stitching, or profile completeness.Document configuration, runbooks, and deployment guides.Collaboration & DeliveryPartner with:Enterprise Architects (design + data governance)RTCDP Consultants (segments + identities)AEP Consultants (schemas + datasets)CJA Consultants (measurement + validation)Client marketing/CRM teamsProvide hands-on support during sprints and UAT cycles.Required Skills & Experience Platform ExpertiseAJO (core)AEP/RTCDP integrationCJA for journey measurementAEM Assets (content metadata dependencies)Data ExpertiseEvent-based triggersDecisioning rules & orchestration logicIdentity mappings (ECIDs, CRM IDs, cross-device identifiers)Consent & governance modelsSolution ExpertiseEnd-to-end experience with journey orchestration, including:Building triggersConfiguring actionsSetting up rules & constraintsValidation & QAExposure to AEP Query Service for event verification and audience testingPreferred ExperienceMulti-channel messaging systemsMarTech platforms (Marketo, Salesforce, Braze, SFMC)JSON, APIs, WebhooksExperience with real-time data activation at enterprise scaleAbout Blue Acorn iCi Blue Acorn iCi, a business unit of Infosys Nova Holdings, LLC, is a digital experience partner helping global brands design, build, and optimize the future of customer engagement. We blend data, design, and technology to deliver connected commerce and content solutions that drive measurable results. Specializing in the Adobe Experience Cloud, we provide end-to-end services across commerce, content, analytics, and customer insights. Backed by Infosys, we’re growing fast—and we’re looking for exceptional talent to grow with us. Our teams work at the intersection of strategy and execution—solving complex challenges for industry leaders in healthcare, retail, manufacturing, and beyond. From large-scale digital transformation programs to platform implementations and ongoing optimization, we bring deep expertise and a collaborative mindset to every engagement. Why Join Us? Blue Acorn iCi is a place for curious thinkers, smart builders, and digital pioneers. We’re more than a consultancy—we’re a team of innovators helping the world’s top brands shape the future of digital. Here, you won’t just contribute to a project—you’ll drive meaningful outcomes, collaborate with cross-disciplinary teams, and grow your skills in a high-impact, high-growth environment. We believe great work starts with great people, and we’re committed to creating a culture where talent thrives, ideas spark change, and results speak for themselves. If you’re ready to push boundaries, deliver real value, and help shape the next generation of digital experiences—this is your place. ***Candidates mus