C
Content & Performance Marketing Manager
Cat Topia
68d ago
0$60k - $90kMarketingDenver, CO, USjobspy_indeed
remoteindeed
Job Description
Content \& Performance Marketing Manager
**Full\-Time \| Denver, Colorado \| Currently Remote**
**Base Salary: $60,000/year \+ Up to $30,000 in Annual Performance Bonuses**
**Total Compensation Potential: Up to $90,000/year**
About Cat Topia
**Cat Topia has been designing and building custom catios since 2018\.** We specialize in creating custom catios, which are also known as **outdoor cat enclosures**, that give homeowners a safe, enriching way for their cats to experience the outdoors while remaining protected.
What began locally has grown into a company serving **homeowners and their cats across the United States**, designing and building custom catios around each customer's home, property, and needs.
We've also built a substantial digital audience, driven largely through organic content:
* **160,000\+ Instagram followers**, with content generating well over **1 million views annually**
* **76,000\+ Facebook followers**
* **90,000\+ monthly Pinterest views**
* **6,000\+ YouTube subscribers**, generating well over **100,000 views annually**
We're growing quickly and are ready to invest further into these channels. We're looking for an experienced marketer who sees the opportunity in established audiences and knows how to **scale them, create compelling content, attract qualified homeowners, and turn attention into measurable business growth.**
The Position
We're seeking an experienced **Content \& Performance Marketing Manager** responsible for customer acquisition through **Instagram, Facebook, Pinterest, and YouTube**.
This is not simply a social media posting position. You'll create and manage attractive content, grow and engage audiences, drive qualified prospects into our sales funnels, manage paid promotion, and measure how your marketing contributes to customers and revenue.
You'll have meaningful creative responsibility, established audiences, an allocated marketing budget, and clear performance expectations.
**Work Location:** This position is currently **full\-time remote**, with Cat Topia based in **Denver, Colorado**. Candidates must live within reasonable commuting distance of **central Denver** and be able and willing to transition, if required by the company, to a **hybrid or full\-time in\-office schedule** at a central Denver office in the future.
What You'll Do
Across **Instagram, Facebook, Pinterest, and YouTube**, you will:
* Develop platform\-specific content and growth strategies
* Create Reels, short\- and long\-form videos, graphics, posts, educational content, and calls\-to\-action
* Edit videos/photos, publish, optimize, and repurpose professional\-quality content
* Manage content calendars, publishing, audience engagement, and relevant comments/messages
* Apply platform\-specific SEO and optimization strategies, including keywords, titles, descriptions, metadata, search behavior, and content discoverability
* Drive qualified audiences into our website conversion funnel and appropriate Sales channel
