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Saluda Medical

Senior Marketing Manager, Therapy Awareness & Field Marketing

Saluda Medical

3h ago

0MarketingUnited Stateshimalayas
Senior-Marketing-ManagerField-MarketingTherapy-Awareness-MarketingMedical-Device-MarketingHealthcare-MarketingSenior

Job Description

Saluda Medical is a commercial‑stage medical device company focused on developing treatments for chronic neurological conditions using its novel closed‑loop neuromodulation platform. The company’s proprietary technology senses and measures neural responses to stimulation and automatically adjusts therapy based on real‑time neurophysiological feedback. Saluda Medical’s first product, the Evoke® System, is designed to deliver known, consistent, and personalized spinal cord stimulation therapy by objectively measuring neural responses and maintaining therapy within a prescribed therapeutic window. Saluda Medical is headquartered in Minneapolis, Minnesota. At Saluda, we challenge boundaries. We innovate and think beyond the conventional. Our focus is to revolutionize the standard of care in neuromodulation to positively impact patient’s lives.The Senior Marketing Manager, Therapy Awareness & Field Marketing will lead the strategy, development, and execution of therapy awareness programs and field marketing initiatives to drive adoption, utilization, and long‑term growth of Saluda’s therapy portfolio.This role will serve as the connective tissue between marketing strategy and the commercial field organization—translating clinical evidence and brand strategy into compelling, high‑impact programs that educate, engage, and activate healthcare professionals across the customer journey.The role will directly impact how we engage and help our patients and physicians.Key Responsibilities:Therapy Awareness Strategy & ExecutionLead the development and execution of comprehensive therapy awareness programs that build understanding, consideration, and demand for Saluda’s therapy across targeted clinical audiencesTranslate clinical data, health economic evidence, and patient outcomes into clear, compliant messaging and educational programsPartner with Clinical, Medical Affairs, and Health Economics teams to ensure accurate and compelling disease state educationDevelop multi‑channel awareness campaigns (live events, peer‑to‑peer education, digital tools, and analytics‑driven engagement)Field Marketing LeadershipDesign and execute scalable field marketing programs that support sales objectives across regions and launch phasesServe as the primary marketing partner to the field sales organization, ensuring alignment to priorities and consistent executionDevelop field‑deployable tools and programs including regional meeting content, speaker programs, workshops, and local engagement initiativesEstablish feedback loops with sales leadership and field teams to continuously optimize programs and materialsPerformance Measurement & OptimizationDefine success metrics and KPIs for therapy awareness and field marketing programsAnalyze performance data to assess impact, identify insights, and refine strategyManage budgets effectively, ensuring high ROI and resource optimizationQualifications & Experience:Bachelor’s degree required; MBA or advanced degree preferred7+ years of marketing experience in medical devices, pharmaceuticals, or healthcare technologyProven experience leading therapy or disease-state awareness initiativesStrong background in field marketing, sales enablement, and commercial executionExperience supporting product launches and growth‑stage commercializationDemonstrated ability to work cross‑functionally in a regulated environmentSaluda Medical embraces diversity and equal opportunity. We are committed to building a team representative of a variety of backgrounds, perspectives, and skills. We believe people are the source of our inspiration and innovation.Saluda Medical does not accept non-solicited resumes or candidate submittals from search/recruiting agencies not already on Saluda Medical’s approved agency list. Unsolicited resumes or candidate information submitted to Saluda Medical by search/recruiting agencies not already on Saluda Medical’s approved agency list shall become the property of Saluda Medical.Originally posted on Himalayas