Senior Account Executive

Job TitleSenior Account ExecutiveJob DescriptionAbout The Position | Major Goals and Objectives and Location Requirements:The D/Cipher-MNI Senior Account Executive is responsible for assessing the marketpotential of prospective accounts and building meaningful relationships with local,regional, and national businesses to understand and solve their marketing challenges.This role is ideal for a proven sales professional and marketing leader who thrives in aconsultative, relationship-driven environment and is motivated to grow and maintain ahigh-performing territory. The ideal candidate will identify, develop, and expand clientrelationships through face-to-face meetings, strategic prospecting, industry events,branding initiatives, presentations, and by penetrating organizations at the highestdecision-making levels. The Senior Account Executive works closely with clients, advertising agencies, andinternal teams to design and execute integrated advertising and marketing programsthat align with client objectives and deliver measurable results against key performanceindicators (KPIs) including the following key responsibilities:Develop and manage a robust sales territory by building brand equity, driving business development, and selling advertising solutions throughout regional markets.Bring a deep understanding of Ad-Tech solutions, end-to-end digital media products and media solutions in order to confidently position customized, results-driven strategies.Cultivate and grow high-level relationships with clients and advertising agencies using a consultative, insight-driven sales approach, driving new growth from new brand and agency accounts.Identify and unlock revenue opportunities within existing brand and agency relationships to drive incremental growth.Provide ongoing client management, including regular performance reviews, marketing plan optimization, educational events, and client entertainment.Deliver consistent updates to management on sales pipeline, percent-to-goal, territoryperformance, opportunities, and regional challenges.Conduct thorough client needs analyses to uncover marketing pain points anddevelop targeted strategies to address them.Consistently exceed annual revenue goals.This role is remote, however travel to the office will be required as appropriate given business needs.About The Team | The Team and/or Brand:D/Cipher is People Inc.’s in-house Media platform and activation team, fueled by therich user engagement data of People Inc., the nation’s largest publisher. D/Cipher helps advertisers make informed media buying decisions on and off People Inc. content. Media Now Interactive (MNI), part of the People Inc. family, has been a trusted partner to regional and national agencies and brands for over 55 years, and is an integral distribution channel for the People Media offerings.The D/Cipher-MNI team provides a single point of contact for multi-platform, customized, and targeted advertising solutions. From research and strategy to execution and analysis, the team offers a comprehensive suite of digital products, services, and integrated opportunities designed to efficiently and effectively reach audiences in select markets.About The Position’s Contributions: Weight % Accountabilities, Actions, and Expected Measurable Results:55%: Achieve revenue goals established by the company for both existing anddevelopmental accounts. Sell advertising and digital solutions while providingongoing service to advertising agencies and direct clients. Evaluate theadvertising revenue potential of assigned accounts and communicate advertisermarketing needs to sales management, research, production, and promotionteams to develop impactful, customized presentations. Maintain strong, positiverelationships with clients and internal stakeholders.20%: Proactively prospect new business opportunities across the territory,including B2C and B2B clients, through consistent outreach, face-to-facemeetings, presentations, events, entertainment, and other business developmentefforts.10%: Collaborate with internal D/Cipher-MNI teams—including planning,marketing, research, account management, and ad-ops—to develop integratedmedia plans and compelling sales support materials.10%: Leverage published data and industry insights to approach advertisers withinformed sensitivity to their business challenges. Present solutions to keydecision-makers using written and visual materials. Manage and execute client-selected solutions while delivering exceptional customer service.5%: Provide timely and accurate monthly, quarterly, and ad-hoc reports tomanagement. Maintain accurate performance records and generate additionalreporting as required. Perform other duties as assigned.The Role’s Minimum Qualifications and Job Requirements:Education:College degree preferred, or equivalent work experience.Experience:5-7 Years of Ad-Tech Solutions selling as well as relevant digital media salesProven track record of sales success, often exceeding $