Lead Copywriter

**LEAD COPYWRITER POSITION AT SUCCEEDING SMALL \- DIGITAL MARKETING AGENCY FOR SMALL BUSINESSES** Succeeding Small is an award\-winning digital marketing agency helping service\-based small businesses start, scale, and succeed. We specialize in SEO, web design, and Google Ads—and we’re on a mission to turn entrepreneurial dreams into real, sustainable growth. We work with industries like home services, construction, wellness, legal, and more—and we pride ourselves on delivering high\-quality, strategy\-driven marketing that actually moves the needle. **THE OPPORTUNITY** We’re hiring an **in\-house Lead Copywriter**—a pivotal role designed to elevate the quality, consistency, and performance of all copy across the agency. This is more than just a writing role. You’ll own the voice of our clients, integrate AI into our workflows, and play a key role in shaping how copy is produced, optimized, and scaled internally. If you love blending creativity with strategy—and you’re excited about using AI to enhance (not replace) great copy—you’ll thrive here. Please apply directly on our website at: https://succeedingsmall.co/careers/lead\-copywriter\-job\-position/ **RESPONSIBILITIES** **1\. Own All Copy Output** You will be responsible for the quality and execution of all copy produced by the agency, including: * Website copy (service pages, landing pages, full builds) * SEO content (blogs, on\-page optimization, metadata) * Email marketing campaigns * Social media content * StoryBrand\-aligned messaging You’ll ensure every piece aligns with brand voice, conversion strategy, and SEO best practices. **2\. Lead AI\-Driven Copy Systems** AI is a core part of how we scale—and you’ll lead that charge. * Develop and refine AI prompts for consistent, high\-quality output * Build client voice and brand documentation for AI use * Set up repeatable workflows that blend AI \+ human editing * Continuously improve output quality through prompt engineering This role requires someone who understands that AI is a tool (not a shortcut) and knows how to elevate its output. **3\. Maintain Quality Control \& Standards** * Edit and review copy to meet agency standards * Ensure consistency across all clients and channels * Provide feedback to team members and contractors * Uphold a high bar for clarity, conversion, and brand voice **4\. Support SEO \& Website Execution** You’ll collaborate closely with our SEO and web teams to: * Write and optimize title tags and meta descriptions * Support on\-page SEO content * Assist with keyword\-aligned copywriting * Contribute to website builds and launches This role helps bridge the gap between **copy, SEO, and design**. **5\. Collaborate Across the Team** * Work closely with leadership, SEO strategists, and designers * Participate in internal meetings for alignment and planning * Contribute to training and internal documentation **6\. (Future Growth Path) Director of Copy** As the company scales, this role has a