Director, Brand Strategy

The **Director, Brand Strategy** leads the development and evolution of integrated brand strategy for Moore’s communications initiatives within the 1st Degree Division. This role serves as the senior strategic advisor responsible for shaping brand positioning, audience strategy, messaging architecture, and omnichannel engagement strategies for the portfolio of clients and initiatives. The Director partners closely with clients and cross\-functional leadership teams to translate organizational objectives into differentiated brand and marketing strategies that drive brand equity, engagement, and measurable impact. This position provides strategic oversight across creative, media, influencers, PR partnerships, and audience engagement efforts to ensure cohesive, insight\-driven brand experiences across all channels and touchpoints. **Moore** is a data\-driven constituent experience management (CXM) company achieving accelerated growth for clients through integrated supporter experiences across all platforms, channels, and devices. We are an innovation\-led company that is the largest marketing, data, and fundraising company in North America, serving the purpose\-driven industry with clients across education, association, political, and commercial sectors. **1st Degree**, a Moore company, is a communications and brand strategy partner for purpose\-driven organizations. We shape brand storytelling across media, influencers, and emerging channels to build awareness, trust, and long\-term engagement that fuels growth. Our work goes beyond campaigns. We partner closely with our customers to clarify their brand, reach the right audiences with purpose, and create meaningful experiences that support fundraising, advocacy, and mission success. For more information about 1st Degree and Moore, please visit www.1stdegree.com and www.wearemoore.com. **Your Impact:** * Works with the sales team, Account Managers, Directors and Vice President of Client Success to research and lead omnichannel marketing strategies and implementation plans for multiple client campaigns and maps out tasks needed to implement those strategies. * Leads accounts that are considered enterprise accounts for 1D and works directly with counterparts in the Moore organization. * Has P\&L responsibility for managed accounts. * May have 1\-3 team members as direct reports with roll up responsibility for their client projects. * Ensures clients and management are satisfied with proposed marketing campaigns and results. * Coordinates client meetings and collaborates with copywriters, graphic designers, digital vendors, and others to create integrated marketing content. * Conceptualizes, creates, and manages campaign implementation calendars and scheduling deadlines ensuring projects stay on time and on track. * Contributes to the creation of marketing campaign budgets and ensures that all staff adhere to them. * Maintains an up\-to\-date understand